I’m thrilled to finally release an exciting project that has been in the works for over a year: Video Recipes for Fujifilm cameras! This has taken tremendous effort to complete. Even though there are significantly fewer settings available for video than for stills, I found that creating Recipes for video to be much more difficult. A lot of care went into them. I’m extremely happy to share these new Recipes with you today.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be 100% exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
I just published eight brand-new video Recipes. All of them are compatible with fifth-generation cameras (Fujifilm X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III), while some can also be used with fourth-generation models. Additionally, these Recipes are compatible with newer GFX cameras, like the GFX100 II, GFX100S II, GFX100RF, and Eterna 55. If you are a video content creator who wants to take advantage of Fujifilm’s excellent colors and spend less time—or even eliminate—color grading, these Video Recipes are for you!
All of the footage in the sample videos are straight-out-of-camera, completely unedited other than length (and sometimes cropped and/or stabilized). The clips were not color graded or manipulated. If you were to use these Recipes for your cinematography, you can expect the same type of results. What you see is what you’ll get.
This Video Recipe project was a team effort. I developed the Recipes myself with input and feedback from my lovely wife, Amanda. The footage in the sample videos were made by several creators, who I’ll introduce in just a moment. Amanda edited all of clips into YouTube videos. The Fuji X Weekly App had to be modified, made possible by the talents of my app developer, Sahand Nayebaziz.
The Chrome Color Video Recipe is warm and subtly colorful, with a strong Kodak-like aesthetic. It’s great for a summertime vibe. While it’s especially good for sunny daylight situations, it’s also quite versatile, and can be used anytime of the day or night.
The Reala Color Video Recipe is warm, light, and vibrant—yet somehow true-to-life—with an analog feel. It’s quite versatile, and can be used anytime of the day or night.
The Nostalgic Color Video Recipe is soft, warm, and slightly muted—an aesthetic that feels like a memory. This Recipe evokes nostalgia, and is quite versatile.
The Natural Negative Video Recipe is soft, light, and warm, yet true-to-life. It has a strong cinematic feel. This Recipe is extremely versatile, great for day or night or any other light situation.
The Retro Fujicolor Video Recipe is muted and contrasty, with a vintage Fujicolor look reminiscent of the ’80’s and ’90’s. The Recipe is highly versatile, and can be used anytime of the day or night.
The Vivid Fujichrome Video Recipe is vibrant and leans warm; slightly contrasty with deep blacks. This is a bold Recipe for colorful subjects, and has a distinctive Velvia quality. It’s specifically intended for sunny daylight, but it can sometimes produce good results in other light situations. It’s especially great for sunset and blue hour.
The Retro Cinematic Video Recipe emphasizes both warm and cool tones. In the right light, it almost has a split-tone effect. Depending on the situation, it can appear to have a warm cast or a cool cast. While this Recipe is intended for use in sunny daylight, it’s great for showcasing the blues of twilight and for emphasizing the warmth of artificial light.
The Vision Daylight Video Recipe is warm, somewhat contrasty (yet with great tonality), and subtly colorful—very summer-like—with a cinematic feel. It has a strong Kodak-esque motion picture aesthetic. This Recipe is specifically intended for sunny daylight situations, but can be interesting in other light, too.
Now let’s meet the cinematographers! I want to give a big shoutout and thank you to them, as they each played an important role in this project. Also, I want to give a special acknowledgement to my wife, Amanda, who produced the sample videos above, and was instrumental in this whole project—without her, none of this would have happened.
Kyler Steele
A New York City-based travel photographer and videographer, Kyler’s content evokes a feeling of nostalgia through his use of color and composition. He has collaborated with Hasselblad, Leica, and Fujifilm. His reviews, guides, newsletter, and educational content are popular on Instagram and YouTube.
AV
Austin, also known as AV and AVdidit, is a New York City-based landscape and travel photographer and videographer who aims to capture the emotion or atmosphere of a scene rather than strict realism. He has worked with B&H, Fujifilm, OM Systems, Cruise America, and more. You can find him on Instagram and YouTube.
Dave Geffin
A New York City-based photographer and cinematographer, Dave has worked with Fujifilm, Adidas, Amazon, Phase One, Elle, Harpers Bazaar, Cosmopolitan, and many, many more. Dave has extensive experience with fashion, commercial, and editorial clients around the world.
B.Monét
B.Monét is an award-winning writer and director, who’s various short films have screened in dozens of film festivals and streamed on BET, Hulu, and Max. She has worked with Levi’s, Estée Lauder, Disney, Uber, and more.
Sahand Nayebaziz
Sahand is a Los Angeles-based portrait photographer and filmmaker since 2011. He’s also an app developer, and a vital part of the Fuji X Weekly team for over six years.
Jeffrey Sun
Jeffrey is an up-and-coming New York City-based photographer, content creator, and YouTuber who specializes in street and travel images. He has worked with various musicians, events, and brands, including Fujifilm.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
Even though there are significantly fewer settings available for video than for stills, I found that creating Recipes for video to be much more difficult. I began this project over a year ago, and only now am I publishing the results. It’s been a lot of fun, but also very challenging. The YouTube video that I’ve embedded below is a good sampling of what the Chrome Color Recipe looks like. I would describe it as warm and subtly colorful, with a strong Kodak-like aesthetic. It’s great for a summertime vibe. While it’s especially good for sunny daylight situations, it’s also quite versatile, and can be used anytime of the day or night.
Chrome Color is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Chrome Color Recipe is compatible with some fourth-generation Fujifilm cameras—X-T4, X-S10, X-E4, and X-T30 II—as well as all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with newer GFX cameras, too.
Film Simulation: Classic Chrome White Balance: Auto, 0 Red & -3 Blue Dynamic Range: DR400 Highlight: +1 Shadow: -1 Color: +3 Sharpness: 0 High ISO NR: -4 Interframe NR: Auto ISO: up to ISO 6400
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s, X-S20, and GFX100 II. No color grading, just straight-out-of-camera clips. Footage by AV, Sahand Nayebaziz, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
This is the Recipe that began the whole Video Recipe project. Early last year, my family and I participated in a 72-hour short film challenge. We had three days to write, record, edit, and submit a five minute short film. The overall theme (heroic), some dialog that must be included (“This better be useful”), and a prop that must be used (a sticky note) were not given until the very start of the 72 hours, so we couldn’t preplan much. The short film was a team effort—probably my biggest contribution was the Video Recipe. Prior to this, we primary used Reggie’s Portra for videography (ignoring the settings unavailable in Move Mode), but we wanted a softer, warmer, more muted aesthetic for this movie (something that seemed more like a memory), to better convey the intended feelings. There were nine contest entries, all of which were played in a local movie theater. To our surprise, we won Best Film (and several other trophies). If you are interested, it’s called Will You Play With Me? (click here to watch). Amanda recorded most of the clips, and all of it was filmed on an X-T5 using this Nostalgic Color Recipe.
From there, I was inspired to create even more Video Recipes for Fujifilm cameras. Nostalgic Color was the first, so it has a special place in my heart. It’s quite versatile. The aesthetic of this Recipe evokes nostalgia. I can imagine a full-length documentary filmed with this someday—in fact, the inspiration for this Recipe came from some shots in the documentary American Symphony. The YouTube video that I’ve embedded below is a good sampling of what the Nostalgic Color Recipe looks like.
Nostalgic Color is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Nostalgic Color Recipe is compatible with all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with newer GFX cameras, too.
Film Simulation: Nostalgic Neg. White Balance: Auto Ambiance Priority, +3 Red & -3 Blue Dynamic Range: DR400 Highlight: 0 Shadow: -1 Color: -2 Sharpness: 0 High ISO NR: -4 Interframe NR: Auto ISO: up to ISO 6400
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s and X-S20. No color grading, just straight-out-of-camera clips. Footage by AV, Dave Geffin, B.Monét, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
Even though there are significantly fewer settings available for video than for stills, I found that creating Recipes for video to be much more difficult. I began this project over a year ago, and only now am I publishing the results. It’s been a lot of fun, but also very challenging. The YouTube video that I’ve embedded below is a good sampling of what the Natural Negative Recipe looks like. I would describe it as soft, light, and warm, yet true-to-life. It has a strong cinematic feel. This Recipe is extremely versatile, great for day or night or any other light situation.
Natural Negative is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Natural Negative Recipe is compatible with some fourth-generation Fujifilm cameras—X-T4, X-S10, X-E4, and X-T30 II, as well as all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with newer GFX cameras, too.
Film Simulation: Eterna White Balance: Auto White Priority, +2 Red & -4 Blue Dynamic Range: DR400 Highlight: 0 Shadow: +1 Color: +2 Sharpness: -1 High ISO NR: -4 Interframe NR: Auto ISO: up to ISO 12800
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s and X-S20. No color grading, just straight-out-of-camera clips. Footage by AV, Dave Geffin, B.Monét, Kyler Steele, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
Even though there are significantly fewer settings available for video than for stills, I found that creating Recipes for video to be much more difficult. I began this project over a year ago, and only now am I publishing the results. It’s been a lot of fun, but also very challenging. The YouTube video that I’ve embedded below is a good sampling of what the Vision Daylight Recipe looks like. I would describe it as warm (with a hint of green), somewhat contrasty (yet with great tonality), and subtly colorful—very summer-like—with a cinematic feel. It has a strong Kodak-esque motion picture aesthetic. This Recipe is specifically intended for sunny daylight situations, but can be interesting in other light, too.
The Vision Daylight Video Recipe is a Fuji X Weekly App Patron Early-Access Recipe, which means that it is currently only available to App Patrons; however, in time it will be available to everyone. If you are a Fuji X Weekly App Patron subscriber, it’s available to you right now. This is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Vision Daylight Recipe is compatible with some fourth-generation Fujifilm cameras—X-T4, X-S10, X-E4, and X-T30 II—as well as all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with newer GFX cameras, too.
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s, X-S20, and GFX100 II. No color grading, just straight-out-of-camera clips.Footage by AV, Dave Geffin, Sahand Nayebaziz, Kyler Steele, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
What I love about the Retro Cinematic Video Recipe is that it emphasizes both warm and cool tones. In the right light, it almost has a split-tone effect. Depending on the situation, it can appear to have a warm cast or a cool cast. While this Recipe is intended for use in sunny daylight, it can also be great for showcasing the blues of twilight and for emphasizing the warmth of artificial light. The Retro Cinematic Video Recipe is a Fuji X Weekly App Patron Early-Access Recipe, which means that it is currently only available to App Patrons; however, in time it will be available to everyone. If you are a Fuji X Weekly App Patron subscriber, it’s available to you right now. The YouTube video that I’ve embedded below is a good sampling of what the Retro Cinematic Recipe looks like.
Retro Cinematic is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Retro Cinematic Recipe is compatible with all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with newer GFX cameras, too.
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s and X-S20. No color grading, just straight-out-of-camera clips. Footage by AV, Dave Geffin, B.Monét, Kyler Steele, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
Any Fujifilm Recipe can be used for video, but there are some caveats. First, not all of the options that are available for still photography are available for video (and, to a much lesser degree, vice versa). Also, the various Film Simulations look very subtly divergent for video than stills, simply because the pipeline is different for color sampling, curves, sharpening, and noise reduction—the output is nearly the same, but there are some small inherent variations, with some Film Simulations affected more than others. All of this is to say that Recipes intended for still photography will work for cinematography if you ignore the settings that aren’t available in movie mode, but the outcome will not be exactly the same. Aside from that, what works well for still photography does not always work well for video (and vice versa)—that’s why film manufacturers have some emulsions specifically for photographs and some specifically for motion pictures. With that in mind, I decided to create Fujifilm Recipes that are specifically designed for cinematography.
Even though there are significantly fewer settings available for video than for stills, I found that creating Recipes for video to be much more difficult. I began this project over a year ago, and only now am I publishing the results. It’s been a lot of fun, but also very challenging. The YouTube video that I’ve embedded below is a good sampling of what the Vivid Fujichrome Recipe looks like. I would describe it as vibrant and leaning warm; slightly contrasty with deep blacks. This is a bold Recipe for colorful subjects, and has a distinctive Velvia quality. It’s specifically intended for sunny daylight, but it can sometimes produce good results in other light situations. It’s especially great for sunset and blue hour.
Vivid Fujichrome is a video Recipe, and is not intended for still photography; however, you can use it for stills by choosing a Grain size (either Off or Weak/Small), setting Color Chrome Effect and Color Chrome FX Blue to Off, and set Clarity to 0. I did not include a “typical exposure compensation” because you’ll want to carefully consider the exposure for each individual scene, and whether it should be brighter or darker will depend on the exact light situation and desired mood. This Vivid Fujichrome Recipe is compatible with most fourth-generation Fujifilm cameras—X-Pro3, X100V, X-T4, X-S10, X-E4, and X-T30 II—as well as all fifth-generation cameras, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, X-T50, X-M5, X-E5, and X-T30 III. You can also use this with many GFX cameras, too.
Film Simulation: Velvia White Balance: 5000K, +2 Red & 0 Blue Dynamic Range: DR200 Highlight: -1 Shadow: -2 Color: +2 Sharpness: 0 High ISO NR: -4 Interframe NR: Auto ISO: up to ISO 6400
The stills below are from the video above. The video footage was captured using a Fujifilm X-H2s and X-S20. No color grading, just straight-out-of-camera clips. Footage by AV, Dave Geffin, B.Monét, Kyler Steele, and Jeffrey Sun.
Find this Fujifilm Recipe and hundreds more in the Fuji X Weekly App. Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.
Someone pointed out something interesting to me: the new DJI Osmo Pocket 4 has “Film Tones” that take close inspiration from Fujifilm. Specifically, CC Film and NC Film are “Fuji-inspired” (as DJI puts it), and are obviously similar to Fujifilm’s Classic Chrome and Classic Negative Film Simulations (apparently, CC Film more so than NC Film). These are intended to give a finished look straight-out-of-camera.
First, as Oscar Wilde famously stated (or maybe he didn’t, it’s apparently debatable), “Imitation is the sincerest form of flattery that mediocrity can pay to greatness.” That’s not a dig on DJI, but simply noting that 1) Fujifilm’s Film Simulation are both great and popular, and 2) someone’s approximation of it will never be quite the same as the real thing (but maybe it doesn’t need to be). If something is successful, there will be copycats—sometimes close copies and sometimes more of an “inspired by” situation. I’m not sure what type of copyrights and trademarks Fujifilm may have for (say) Classic Chrome, or if DJI infringed on it, but my guess is that legally speaking, it’s all ok (I’m not an attorney, though).
I personally don’t take issue with DJI copying Fujifilm; however, maybe they should have been more discrete about it. As Albert Einstein famously stated (or maybe he didn’t, it’s apparently debatable—a theme in today’s post), “The secret to creativity is knowing how to hide your sources.” Flaunting it is a little brash. Call it Chrome Color Film and Negative Color Film and don’t mention that it’s trying to emulate Fujifilm’s Film Simulations. Or, the other option is to be upfront and honest about the origins and intentions, giving Fujifilm credit for the inspiration. I like that better, actually. And maybe there’s a point to it.
The problem when you use multiple camera brands to record clips that will be included in the same video is that they look different. With enough grading, you can get them to be similar enough, but that’s a lot of work. Now imagine that you have an X-H2s or X-S20 or some other Fujifilm camera, and you’re using the Classic Chrome Film Simulation to record clips (so as to reduce or eliminate color grading) for a YouTube video; you also have the DJI Osmo Pocket 4 for some clips, and on it you’re using the CC Film Tone. In that situation, you’re going to spend less time in software because all of the clips are going to have a similar aesthetic out of the camera.
So, if you’re a videographer that uses Fujifilm cameras and Film Simulations, you might find the new DJI camera to be an intriguing option for certain situations, as a companion to your larger gear. Perhaps that’s their point: not necessarily to convince people to buy their camera instead of a Fujifilm model, but as a potentially complimentary tool for Fujifilm photographers. At least that’s my take on it. The addition of Fujifilm-like profiles is appealing to me as a Fujifilm photographer; however, at least for the time being, the DJI camera is not available in the US.
I had read that the National Park Service (in the USA) requires a permit to film at a National Park. I was unfamiliar with this rule, but wanted to do some videography inside the Grand Canyon National Park in Arizona, so I began to research and figure out the process. Since some of you might be in a similar position, I decided to share my experience, hoping to provide you with some clarity.
There was a legal case in 2022 that apparently changed how you must go about filming inside a National Park or any property that is a part of the National Park System. I don’t want to spend time going over this (you can read about it in detail here if you are interested), but the basic thing to know is that, beginning in 2022, if you are a Creative, you probably need a permit to film in a National Park. Perhaps you needed one before, too (I’m not certain), but you definitely need one now. You might not think that you do, but most likely you do (we’ll get to this in a moment). And apparently if you don’t get the required permit, the National Park Service might just come for you with a hefty fine or worse.
Wanting to do things right and avoid any sort of legal trouble, I began to research if I was actually required to get a permit, and how to go about it. The National Park Service website states that “all commercial filming that occurs within a unit of the National Park System requires a permit.” But recording some clips of the South Rim for a small YouTube channel is surely not considered commercial filming, right? I mean, I’m just me, not some corporation.
They go on to define what exactly commercial filming means: “‘Commercial filming’ means the film, electronic, magnetic, digital, or other recording of a moving image by a person, business, or other entity for a market audience with the intent of generating income. Examples include, but are not limited to, feature film, videography, and documentaries. Commercial filming may include the advertisement of a product or service, or the use of actors, models, sets, or props.” So far it sounds like I’m ok to not get a permit. I’m not making a documentary or feature film, I don’t have a market audience, and I’m not using any actors or props. It’s a bit fuzzy, but it sounds like I’m fine.
Morning Shadows – Grand Canyon NP, AZ – Fujifilm X100V – Fujicolor C200 v2
But they continue. “Federal law requires a permit for all commercial filming, no matter the size of the crew or the type of equipment. This includes individuals or small groups that don’t use much equipment, but generate revenue by posting footage on websites, such as YouTube and TikTok.”
Wait, what?
If you could potentially earn money from posting the footage to YouTube or TikTok or any other website, you’re required to get a permit, because you’re considered to be “commercial filming” by the NPS. If you are monetized on YouTube or push affiliate links in the description, you could potentially earn money. The “generate revenue” wording is a bit ambiguous, though, because the $7.42 I might earn from Adsense for a video (it’s probably not even that much) is nowhere near the cost of producing the content, not even enough to cover the gas to get there, or the lunch I had on the way, or even the park entry fee. It paid for my coffee, but not the blueberry scone. Whatever video I create, the Adsense money will not generate any net revenue, because I’m not actually a commercial outfit, I’m just a regular guy who happens to have been approved for monetization on my small YouTube channel. If I’m not actually earning anything, but losing money, does that still require a permit? It shouldn’t, but apparently it does.
“The primary focus of the NPS, however, is on commercial filming that has the potential to impact park resources and visitors beyond what occurs from normal visitor use of park areas,” the NPS website continues. “Examples of this type of filming are productions that use substantial equipment such as sets and lighting, productions with crews that exceed 5 people, and filming in closed areas, wilderness areas, or in locations that would create conflicts with other visitors or harm sensitive resources. All filmers, no matter the size, must comply with all rules that apply in park areas, just like other visitors.”
Maricopa Point – Grand Canyon NP, AZ – Fujifilm X-T5 – Expired Velvia
If the “primary focus” of these rules are for production crews that use substantial equipment and that exceed five people, then surely I’m all good to go, correct? I wasn’t completely confident, so I reached out to the National Park Service and spoke to someone at the Public Affairs Office. I told them my exact situation and plans. They confirmed that I indeed needed a permit to film in a National Park. Apparently the “primary focus” statement doesn’t actually mean anything, it’s just there to give false hope and confuse people.
To be clear, even if you’re just pulling out your cellphone to record a couple of short clips while vacationing with your family at a National Park, if you might use those clips in a YouTube or TikTok video (this surely applies to Instagram and Facebook, too), and in some way you could potentially earn income from those clips (even if just one penny), you need a permit, and you must get it in advance before you visit the park. You are a commercial filming crew, whether you consider yourself one or not. If you won’t earn anything (your channel isn’t monetized, you’re not sponsored, and you’re not pushing affiliate links, for example), you’re likely fine, and no permit is required.
This is all very arbitrary and puzzling. It’s as clear as mud. It doesn’t make much sense. It could and should be very simple: answer three questions to find out if you need a permit to film. The first question should be: will you appear to be an ordinary visitor? If the answer is yes, you don’t need a permit. The second question should be: will you interfere with anyone else’s park experience? If the answer is no, you don’t need a permit. The third question should be: will you need any resources from the park service beyond what regular visitors receive? If the answer is no, you don’t need a permit. If you can enter and leave the park and nobody was the wiser that you were doing anything potentially “commercial” then you shouldn’t need a permit. NPS: this is my free gift to you, so please use it. The way it is currently is extraordinarily convoluted, and (in my opinion) dumb.
The other thing that the National Park Service could do is: “[primarily] focus… on commercial filming that has the potential to impact park resources and visitors beyond what occurs from normal visitor use of park areas.” The solution is right there in their own words. Stop focusing on the little guys who are really just ordinary tourists who happen to have a YouTube channel or TikTok account. The Park Service has the power to do this right now today if they were to so choose. It’s literally that easy. If someone in a similar situation as myself inquires about a permit, they could simply respond, “We’re primarily focused on commercial filming that has the potential to impact park resources and visitors. Enjoy your your time in the park.”
Canyon & Mesas – Grand Canyon NP, AZ – Fujifilm X-T5 – Xpro ’62
Now, you might be worried that all of this applies to other forms of art, too—say, photography or painting. But, no. Only motion pictures. Only videography. For still photography, there is a different set of rules: for the most part, unless you have a model or props, you don’t need a permit. You could professionally photograph a wedding inside a National Park, and that apparently doesn’t require a permit; however, as soon as you record some clips on your iPhone, you probably do. There doesn’t seem to be any rules for painting canvas inside National Parks.
Now, to the process of obtaining a filming permit.
Each location within the National Park System (which, by the way, isn’t just the 63 National Parks, but 428 “units” across the country) has it’s own exact procedures. It’s not standardized from one park to the next. It seems that most are pretty similar, but there are definitely some variances. Grand Canyon National Park is where I visited, so my personal experience is with that park. You must visit the webpage for the park you plan to visit for exact instructions.
For the Grand Canyon, in order to obtain a filming permit, you have to first inquire and request a form by emailing grca_public_affairs@nps.gov or calling 928-638-7779 (I tried calling that number a handful of times but never got through to anyone other than their voicemail). The form they will send you to fill out is called NPS Form 10-930; however, there is a unique version of this form for each individual park. Some parks have this form on their webpage, but if not (and the Grand Canyon did not), simply Google “NPS Form 10-930 for [enter National Park here]” and it will likely turn up. The form is five pages long, but only three are filled out by you. It’s clear when you fill out this form that it is intended for an actual production company, and isn’t designed for just some person with their GoPro or iPhone or mirrorless camera. The form was easy enough to fill out. I kept my answers short and simple. I scanned it and emailed it back. And waited.
Canyon Between the Pines – Grand Canyon NP, AZ – Fujifilm X100V – Fujicolor C200 v2
If the National Park Service is serious about you obtaining a filming permit (and purportedly they are), they should have a standardized form that can be filled out and submitted online. There should be a one-stop-shop for this (kind of like the LAANC system for drones, maybe), and not vary depending on the park. In other words, the process shouldn’t be confusing, difficult, or long (like it is currently).
The Grand Canyon requires that your application be submitted a minimum of 10 days in advance of your planned filming. This means no spur-of-the-moment visits. My trip was nine days from my initial inquiry, but the kind folks (and they were indeed very kind and professional) at the Grand Canyon Public Affairs Office assured me that they would expedite my request. Even though I had nine days (and not 10), it seemed like it worked out by the skin of my teeth, and there was little margin for error. Other parks might have different time requirements, so be sure to pay close attention to that.
Five days after I had submitted the application (granted, it was near a holiday weekend), I received a phone call from the Grand Canyon saying that my permit had been approved, and that I needed to pay a $100 application fee. There are a number of other potential fees, including a $150-per-day fee, that I didn’t have to pay, but that you should be aware exist because it’s possible that your filming project might be subject to them. I paid the hundred dollars over the phone (which apparently is how you have to pay it). The permit also allows you entrance into the park, and there is no need to pay the $35 park entry fee. I had already paid for a pass, so this didn’t help me, but maybe it is useful information to you. If you need a pass, then the filming permit will actually “only” cost you $65, since you won’t have to pay the entrance fee. Note that the fees might vary from park-to-park. Also, I had read that some parks require you to purchase insurance, but the Grand Canyon didn’t mention anything about that, nor did I ask.
After paying the fee, I was then emailed a six-page agreement, which is known as NPS Form 10-114 (like the other form, this one also has a unique version for each park). This contract states what rules I must follow while filming in the park. It’s all common-sense type stuff, like obey all the park rules and be responsible. It only required a signature. I scanned it and emailed it back. At this point I thought that I was good-to-go, but I didn’t realize I wasn’t quite done yet. The day before my arrival, on the eighth day after submitting the application, I was informed that my permit had been finalized, and now I was good-to-go. I just needed to make sure I had a copy of the permit (NPS Form 10-114 signed by them, which they had emailed to me at that time) while filming inside the National Park.
Now that I know the process to obtain a National Park filming permit, it’s not a terribly difficult thing to do (although more difficult than it needs to be). It’s a bit time-consuming and confusing and does cost money. It’s a shame that it is even required. The process is not standardized (it absolutely should be). You do need some amount of preplanning, and is not something that can be accomplished last-minute.
I love visiting National Parks, but this does sour it a little for me. It might cause me to travel elsewhere instead. I feel like just because my YouTube channel happens to be monetized, that the National Park Service wants to penalize me for that fact. The reality is probably more like this: some people are making lots of money on social media, and the NPS wants a piece of that pie. Well, so do I, but they just took my entire tiny crumb and then some! Whether you are earning money or not shouldn’t matter. It should be: are you a regular tourist who happens to be filming, or are you an actual production company who will interfere with other people’s National Park experience? They seem incapable of making that distinction, or unwilling to do so.
While visiting the Grand Canyon, which was an absolutely wonderful experience otherwise, my wife commented to me that she didn’t understand why we needed a permit. “We’re just tourists, like everyone else. How would anyone know that we’re making a video?” The fact is that we were ordinary tourists taking our four kids to see this Natural Wonder of the World. I’m sure nobody noticed or cared that we recorded some clips of the big ditch, because that’s what everyone was doing. Nobody there had any idea that we have intentions of publishing a video to YouTube, and even more that the channel happens to be monetized (nor that the monetization status even matters). We weren’t approached by any Park Rangers, and nobody asked to see our paperwork.
I feel like we went through this whole process for nothing. But, you know, we want to follow the rules and (especially) avoid hefty fines, so we did what the National Park Service required. Honestly, they need to change this, and it would be pretty simple for them to do. In the meantime, I have to consider if it is even worth the effort, or if I should just avoid visiting National Parks until someone with an once of common sense finally fixes this. I get that someone doing actual commercial filming would need to jump through these hoops, but the way-too-broad definition used by the NPS forces many to choose one of three things: 1) go through this potentially confusing, overly-arduous, and slightly-expensive process, 2) ignore the rules and hope not to get caught, or 3) avoid the many great National Parks that are meant to be for the “inspiration of this and future generations.” That’s a part of their mission statement. If your art is videography, you might need to find that inspiration elsewhere, which is a real shame.