I get asked frequently for my opinions on Fujifilm cameras. Many people are seeking advice on what to buy. Tomorrow is December 1, and the Christmas shopping season is in full swing. This article is intended for those wishing to gift a camera and are searching for tips on what to choose. My hope is that there’s some helpful advice here as you camera shop for your loved ones.
This post contains affiliate links, and I will be compensated if you make a purchase after clicking through my links.
If you are shopping for someone’s first interchange-lens camera, let’s say a teenage kid or spouse, I would recommend the Fujifilm X-T100. This is a low-budget entry-level model that is still very capable and will deliver high-quality pictures. You get a surprisingly large bang for a surprisingly few bucks. As of this writing, the Fujifilm X-T100 with a 15-45mm lens is only $400, which is an incredible bargain.
Suppose that you are shopping for an aspiring vlogger. Maybe this person has been using their phone to do so, but is ready to upgrade to a more serious camera. My top recommendation is the Fujifilm X-A7. This camera is similar in a lot of ways to the X-T100 mentioned above, but with better video capabilities and an articulating rear-screen that makes it a better choice for vlogging. The Fujifilm X-A7 with a 15-45mm lens has an MSRP of $700.
My wife wanted a camera. She had a Canon point-and-shoot, a GoPro, and her iPhone, but she wanted something better, something more capable, something good. She wanted a camera that could capture high-quality stills and video. So I bought her a Fujifilm X-T20, which has been my top recommended Fujifilm camera for over a year. This camera is a step up from the X-T100. It could be used as a vlogging camera, although the X-A7 might be a better choice for that. Because it’s not the latest model, it’s priced very well, and as of this writing the Fujifilm X-T20 with a 16-50mm lens is only $600, which is an amazing deal!
If you are shopping for someone who already has a Fujifilm camera and they’ve been hinting that they want a second camera body, you have several good options. The Fujifilm X-T3, which is at the high end, is currently $1,300, and the Fujifilm X-T30, which is mid-tier, is currently $800. The Fujifilm X-E3, which is also mid-tier, but doesn’t have the latest sensor and processor (yet is still great), is currently only $500. No matter if you have a large or small budget, you’ve got some good camera bodies to choose from.
Those wanting to gift a camera that’ll be super fun for the receiving photographer have two great choices: the Fujifilm X100F or the Fujifilm XF10. Both of these are fixed-lens cameras that are an absolute joy to use, especially the X100F, which might be my personal all-time favorite camera. These are great for travel or street photography or even snapshots of the kids. The Fujifilm X100F is currently $1,100 while the Fujifilm XF10 is currently $450.
If you are camera shopping for the photographer who already has it all, the one camera that they might not have is the brand-new Fujifilm X-Pro3. This is a unique camera that delivers a unique experience. It’s the most expensive camera on this list with an MSRP of $1,800. Another option is the Fujifilm X-Pro2 Graphite Edition, which comes with a lens and is currently discounted at only $1,600.
For those with kids who have been begging for a camera, the one that I highly recommend is the Fujifilm Instax Mini 9. This is the camera that I got my daughter when she wanted one for Christmas, and she’s absolutely loved it! She’s had so much fun with it, and the “magic” of instant film is the same today as it was back when Polaroids were all the rage when I was young. Best of all, it’s super cheap.