Fujifilm just announced a new lens: Fujinon 30mm f/2.8 Macro. This is a “standard” prime lens with a 45mm (equivalent) focal-length. It’s a macro, and its closest focus distance is about 4″ from the sensor, which is great. While the f/2.8 maximum aperture may not sound especially exciting, it’s important to know that impressive maximum apertures aren’t a big deal on macros. The 30mm f/2.8 macro has a linear motor and is weather-sealed. Overall it seems like a high quality Fujinon lens.

I love macro lenses because they’re often very sharp and quite versatile. The one downside is that there’s a lot of range to scroll through when focusing, and because of this they’re not quite as quick as non-macro lenses. In Fujifilm’s lineup, you have two other macro options: the 60mm f/2.4 and 80mm f/2.8. The 60mm is old, slow, and optically inferior, although still a good lens. The 80mm is excellent optically (one of the absolute best, actually), but is bulky and expensive. At $600, this new lens is not overly costly, yet seemingly quite capable and pretty compact. This new 30mm option will be an appealing choice for those interested in macro photography, or those wanting a good walk-around lens with extra versatility.

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Preorder your Fujinon 30mm f/2.8 Macro: Amazon B&H

Orders will apparently ship on November 17.

In other (but related) news, AstrHori has released a 28mm f/13 Micro Probe lens that has 2x magnification! If you want to get really close, and do some crazy closeup pictures of bugs or flowers, this is a lens to strongly consider. I don’t think you’d put this unusual lens on your camera for street photography or portraits—you might poke someone’s eye out—but for true macro photography, this is one you’ll want to take a good look at. If you are a dedicated macro shooter, this is a lens to get excited for; however, with that said, I’ve never used it and cannot attest to the image quality—I don’t doubt that it’s decent, I just have no firsthand experience. If you only occasionally dabble in macro photography, then the Fujinon 30mm is probably a better choice for you. The good news for macro photographers is that you have two new options. Yea!

The AstrHori 28mm f/13 Micro Probe is available for $739 on Amazon.