Let’s talk Fujifilm AF

There have been a lot of vocal complaints recently about Fujifilm’s autofocus. I cannot tell you how many times I’ve seen people online call it “garbage” or “bad” or some other negative term. Every once in awhile a person will comment on Fuji X Weekly with a similar sentiment; however, it’s vocalized a lot less here than elsewhere, it seems. This is a controversy that I’ve tried to steer clear of—people have strong opinions about this topic, and I believe that my take is not going to be well received by those with the strong opinions. But I feel someone needs to say something, so I will.
First, let’s begin with this important perspective: no camera is perfect. Each and every model, no matter the manufacturer, has advantages and disadvantages. No Sony, Canon, Nikon, Fujifilm, etc., etc., will ever be perfect, because each and every person has different wants and needs. Someone will desire a camera that’s especially compact, while someone else will want one with a large grip. The first person would likely greatly dislike a Canon EOS R1, and the second person would likely greatly dislike a Nikon Zfc; however, the first person might like the Zfc and the second person might like the R1. The first person might like a Ricoh GR III significantly more than the Zfc, and the second person might like a Fujifilm GFX100 II a little more than the R1. For the first person, the GR III might be the most perfect camera currently available, while for the second person, the GFX100 II might be. Now realize that there are 10,000 or more various takes on what is or isn’t the “best” camera, and those opinions are likely fluid and evolving.

Second, let’s not forget that photography has been around for a very long time. It didn’t begin two, five, or ten years ago. People have been capturing amazing photographs for well over 100 years. If you were to grab a Fujifilm X-T5, jump into a DeLorean, and travel back in time just 20 years, you’d blow away the photographers of that time with what would seem like to them impossible camera technology. Yet the photographs captured today are no more impressive than than they were then. Camera gear has advanced tremendously over the last two decades, but the great photographs from today are no more great than they were 30, 40, 50, etc., etc., years ago.
If you disagree with the complaints, a common rebuttal that people will make regarding this topic is that “you must only photograph things that don’t move.” Interestingly, if you Google search photos of the Olympic games from the ’60’s or ’70’s, you can find some really amazing sports images captured well before autofocus was even invented. You can do the same with wildlife photography. They did this on equipment that was far less advanced and sophisticated than what exists today. If they could do it with the gear they had, why can’t you with the gear that you have? (Hint: it’s not the gear, and never has been).

Third, Fujifilm’s autofocus should not be expected to have the same level of performance as pretty much any other camera maker. Both Canon and Nikon’s first autofocus SLRs were released in 1986. Konica made the very first autofocus camera back in the 1970’s, and Minolta made the first “good” autofocus camera in 1985 (Sony cameras trace their heritage to both Konica and Minolta). Fujifilm has been making autofocus cameras for a much shorter time; Fujifilm also has had less R&D money to spend in-general than the Canikony brands. Anyone who expects that Fujifilm’s autofocus would be at the same level as those brands (who had a big head start and more money to spend) hasn’t put much thought into this. Even so, Fujifilm isn’t all that far behind Sony and Canon, and is arguably on par with Nikon. I have a Canon EOS 5DS R, Sony A7 IV, and Nikon Zfc (and have owned other cameras from those brands in the past), and I haven’t personally noticed any difference in autofocus performance between any of those cameras in my photography.
Fujifilm’s autofocus is very good—fantastic, actually. However, Sony and Canon (and arguably Nikon) have a bit more fantastic autofocus system than Fujifilm (as you’d expect). I really don’t understand the complaints about Fujifilm’s autofocus. It is like complaining that a Corvette isn’t a Maserati, and calling the Corvette garbage because it isn’t more like a Maserati. If you want a Maserati, buy a Maserati! Otherwise, appreciate that you have a Corvette.

The fact is that autofocus is a crutch, and I don’t mean that in a bad way. A lot of tech is a crutch, which can make things easier for you—they can oftentimes be quite helpful. I almost always use crutches of some sort in my photography, and I suspect that most other people do as well. But like any crutch, you don’t need it, or, at the least, you can learn how to make it work for you. Someone told me a long time ago that either you control your camera or your camera controls you. That has to be much more true today than when it was told to me. Whatever subject that you are photographing, people have been capturing amazing pictures in that genre for longer than you’ve been alive and with gear much less advanced and “capable” than yours. If they could do it, so can you. Your gear is only a liability if you allow it be—if it is a liability to you, you have the power to not allow it (control your camera vs it controlling you). The gear has never been the issue, but it’s a lot easier to blame the gear than to look inward. It’s important to remember that whatever you are photographing, there are people in that same genre using Fujifilm gear with much success. The gear isn’t a problem for them, so why is it for you?
Which brings us to your choice. If you own a Fujifilm camera and are dissatisfied with the autofocus, you have three options: 1) figure out how to make it work for you (you absolutely have the power to do this), 2) find a different camera that has better autofocus (a more sophisticated crutch), or 3) do neither, and just complain about it and be miserable. I can’t think of any other options, so those are your choices.

The complaints about Fujifilm’s autofocus have really only been over the last couple of years. Yes, there have been discussions about it since the original X100 back in 2011; however, I’ve seen a sharp increase in the complaints over just the last couple of years, and especially over the last year. I believe what accounts for this is people coming to Fujifilm from Canikony brands (especially Canon and Sony), and being dissatisfied with the autofocus of Fujifilm compared to the cameras that they previously had (my question is: why did they leave their previous brand if it was so good??). Fujifilm’s autofocus is not quite as advanced as Sony’s or Canon’s, but that should be expected (as was already outlined), and it doesn’t mean that Fujifilm’s is garbage or bad, only that the photographer needs to rely just a bit more on their own personal skills to compensate for the slightly diminished crutch.
It is true that I’m neither a sports nor wildlife photographer—I’ve dabbled in both at times, but those are not my main photographic interests by any stretch. I do have kids, and have captured a ton of successful pictures of them, as well as many other moving subjects. I don’t personally have any issues with Fujifilm’s autofocus—not even on the older models, which have far less sophisticated autofocus capabilities than the latest fifth-generation cameras. With that said, your photographic wants and needs might be different than mine, which brings us right back to the start: no camera is perfect, and each has advantages and disadvantages. If you don’t feel that a certain one is “right” for you, you have a lot of options. If you feel like the camera is controlling you (and not the other way around), I wholeheartedly believe that you have it within you to take control of your photography.


