What could a Fujifilm Digital XPan Camera look like and should they make it?

In my Will there be a new Fujifilm X camera announced in September? article I mentioned that Fujifilm should include an XPan 65:24 aspect ratio as an option on the X-Pro4, whenever that camera comes out. GFX models already have this, but Fuji hasn’t given the XPan ratio to any X-series cameras. The X-Pro4 seems like a logical place to start, especially if it is given the 40-megapixel sensor, which has plenty of resolution to support the crop. But, should Fujifilm make a “real” XPan camera, and what would that look like?

XPan was a collaboration between Fujifilm and Hasselblad in the late-1990’s and early-2000’s. XPan cameras were 35mm interchangeable-lens rangefinders that produced panoramic pictures across two film frames—the pictures were twice as wide as normal 35mm images. The cameras were also capable of capturing regular 35mm frames, should the photographer not wish to create panoramic pictures. Two XPan cameras were made; Hasselblad called them XPan and XPan II while Fujifilm named them TX-1 and TX-2. The X100-series models have a striking resemblance to XPan cameras.

XPan crop — Fujifilm X-T5 — CineStill 400D v1 Recipe

I don’t think it would be all that difficult for Fujifilm to make a true XPan camera. It would require two APS-C sensors placed side-by-side, or—probably more preferably—one chip cut to the same size as two. The lens would be the big issue, since X-Series lenses wouldn’t offer enough coverage. Either Fujifilm would make it a fixed-lens camera (like the X100V, but with a different lens that has coverage), or they’d need lenses that would cover the wide frame. If they decided on the interchangeable-lens concept, GF-mount lenses from the GFX series would have enough coverage, so it would make sense to use them. In other words, the XPan camera would technically be GFX, but in an X-series body and with an X-Trans sensor.

Even though the TX-1 and TX-2 looked more similar to the X100V, I think using an X-Pro body would be a good option to build it on. Call it the TX-Pro4 or X-Pan1 or something like that. The hybrid viewfinder would need to be modified to accommodate the wider frame, but otherwise the camera wouldn’t need a whole lot of changes.

XPan crop — Fujifilm X-T5 — Kodak Ektachrome E100VS v1 Recipe

There are three different sensors that Fujifilm is currently using in the X-Trans V generation of cameras: 40-megapixel (X-H2, X-T5), 26-megapixel stacked (X-H2s), and 26-megapixel X-Trans IV (X-S20). Which would they put into the XPan camera?

If they chose the 40-megapixel option, which would actually be 80-megapixel, that would be the most marketable, since megapixels sell. On the 100-megapixel GFX cameras, the XPan aspect ratio reduces the resolution to 50mp, while the 50-megapixel models reduces the resolution to 25mp; 80mp would be much more than either! The disadvantage would be the processing power required and heat dispersion necessary, which would be a huge challenge for Fujifilm, so I don’t think this is a likely option.

XPan crop — Fujifilm X-T5 — Fujicolor Superia 100 Recipe

The other two are both 26-megapixel sensors, which would equal 52mp on an XPan model. This would be the same resolution as using the XPan aspect ratio on the 100mp GFX cameras. The new stacked sensor is great for speed but is much more expensive, while the older X-Trans IV sensor is still good yet affordable. Of the two, the stacked sensor is the most intriguing; however, it would likely raise the price of the camera by around $800-$1,000 over using the X-Trans IV option. As the X-S20 demonstrates, pairing the X-Trans IV sensor with the X-Trans V processor is a viable option, and probably what Fujifilm should choose.

Basically, I’m suggesting that Fujifilm modify the (eventual) upcoming X-Pro4 with two 26mp X-Trans IV sensors (instead of the presumably 40mp X-Trans V sensor that the regular X-Pro4 will have), utilizing X-Processor 5. This would give the camera 52mp of resolution when shooting the XPan aspect ratio, or 26mp when shooting in 3:2. The XPan camera would have over 2.5-times more resolution than shooting a 40mp sensor cropped to the XPan aspect ratio.

XPan crop — Fujifilm X-T5 — Classic Slide Recipe

Who would buy this camera? Wouldn’t it be super niche? It would indeed be niche, but it would also be a “wow” product that a lot of people would talk about. Where I think it would get a lot of unexpected attention is with cinematographers, since some of the ultra-wide aspect ratios (think Ultra Panavision) could be shot in 4K, 6K, and possibly even 8K. Also, it would provide a bridge between the X-series and GFX, since those with GFX models could use their existing lenses on this camera, and those not in the GFX system could eventually jump in after buying a couple lenses for their XPan model.

Will Fujifilm make this camera? Probably not. I’d be pretty shocked. Should they? I think so. I believe it would sell well enough that it would be worthwhile for Fujifilm. I’d definitely buy one! Would you?

Will there be a new Fujifilm X camera announced in September?

Fujifilm will be announcing some new gear on September 12; Fujirumors is reporting that it will be GFX cameras and lenses, including a GFX100 successor (which, apparently, wasn’t the GFX100S), GF 55mm f1.7, GF 30mm f/5.6 tilt-shift, and GF 110mm f/5.6 tilt-shift. A rumor has floated for awhile now that two X-series cameras would be released in 2023. The first was the X-S20. What will the second be? And will it be announced in September?

We know that the X100V replacement won’t come until next year, so which one will be next? There’s been a lot of speculation that it could be the X-Pro4 because it’s long overdue; however, if it is, something would have likely already leaked about it, so I’m marking it as unlikely. How about an X80? Fujifilm absolutely should release this camera, but I think that ship has sailed in their minds, and it’s not even on the list of potential future models. X-A8 or X-T300? Those lines have been discontinued, so no. It’s much too soon for an X-H3 or X-T6 or X-S30. What does that leave? The X-E5 or X-T40 (which they might call X-T50). Let me give a few quick reasons why I think it will and won’t be each of those models.

Evening Charge – Santa Rosa, NM – Fujifilm X-E4Kodak Portra 400 v2

It will be the X-E5 because the X-E4 was a hot commodity just before being surprisingly discontinued (presumably so that manufacturing efforts could be diverted to the X100V). It was backordered everywhere and even sometimes selling for more than MSRP. There’s still quite a demand for it, but so very little supply. It was strange that Fujifilm axed an in-demand model, but if they were preparing to release a successor, it makes a lot more sense.

It won’t be the X-E5 because Fujifilm will probably only offer one base-level camera going forward (due to shifting markets), and between the X-T00 and X-E lines, it’s more likely the X-E that’s not renewed. Besides that, historically, the X-E line comes at the very end of a sensor generation, not towards the beginning or middle.

Wearing Grandpa’s Hat – South Weber, UT – Fujifilm X-T30 – Kodacolor

It will be the X-T40 (or X-T50) because this line is long overdue for an update. The X-T30 was released over four years ago. The X-T30 II was an extremely minor upgrade, mostly just a firmware update that should have been given to the X-T30. Both the X-T30 and X-T30 II have been discontinued, so it makes sense that a new version is about to come out. Besides, the X-T00 line has been a good seller for Fujifilm, and the current lineup is in desperate need for a camera of its class.

It won’t be the X-T40 because the X-T30 II was released only two years ago. While it sold well, it wasn’t as in-demand or trendy as the X-E4. Aside from that, Fujifilm is clearly focusing more on higher-end models, and not entry-level.

Tunnel Silhouette – Farmington, UT – Fujifilm GFX-50S – Classic Negative Industrial

What’s my opinion? I think, if an X-series camera is announced on September 12, it will be the X-T40. I don’t think the X-T40 will likely be a major upgrade, so including it on the same day as the GFX150 (or whatever the new GFX camera will be called) makes sense. Just as likely, no X-series models will be announced on September 12; perhaps the next camera will be the X-Pro4 in November (that’s just speculation, I have zero inside information).

The X-T40 will probably be the exact same thing as the X-T30 II, except with the X-Processor 5, which brings improved autofocus and video specs, along with the Nostalgic Neg. film simulation. I suspect that it will have the same X-Trans IV sensor and the same NP-W126S battery, and be 95% the same camera. I don’t think it will be revolutionary; however, it will be Fujifilm’s sub-$1,000 option, which I think is still important to offer. Don’t be surprised, if Fujifilm does decide to eventually release an X-E5, that the X-T00 and X-E lines aren’t available at the same time. In other words, they might manufacture the X-T40 for a year or two (depending on how it sells), and then discontinue it as they prepare to release the X-E5. Once that’s been on the market for a year or so, it’ll get discontinued in time for the next X-T00. I think Fujifilm sees these two models as competing against themselves to some degree. I wouldn’t be surprised at all if one of these two lines was simply (and quietly) discontinued.

Indoor Blooms – Salt Lake City, UT – Fujifilm X-Pro3Fujicolor Superia 800

In my opinion, I think Fujifilm has been secretly working on the X-Pro4, and I wouldn’t be shocked if it was released in November (like the X-T5 was last year). I think it would make a ton of sense. They’ll probably readdressed the rear screen somehow. I do believe it will have the 40mp sensor, and don’t be surprised if it is the first X-series camera with the XPan aspect ratio as an option. This would be a smart move, I think, and it would fall within Fujifilm’s shift towards focusing more on higher-end cameras and less on lower-end.

What do you think? Will an X-series camera be announced on September 12? Which model will it be? What do you hope for? Let me know in the comments!

My Favorite Street Photography Gear

100% – Salt Lake City, UT – Fujifilm X100V – Fujicolor Superia 800

Street photography is a very popular genre, and I get asked fairly frequently what my favorite gear is for it. While I do dabble in street photography, it’s not my most common photographic subject; however, I’ve done enough street photography that I feel comfortable giving gear recommendations for it. In this article I’ll tell you what I use and why.

While there is no definitive explanation, street photography is best described as pictures of chance encounters in public places. It often takes place in urban environments (such as downtown city centers), but it is certainly not limited to that. Some will say that humans must be included in the pictures for it to be street photography, but others will argue that the effects of humanity within the environment is acceptable, and some believe that any urban image fits within the genre. It is commonly understood that street photography involves candid (unstaged) pictures, but some will state that it is the chance encounters that are most important, and it is okay to provide some direction to that randomness in order to create a stronger picture. In other words, there’s no universal answer to what exactly street photography is, but most of the time you recognize it when you see it.

Grandmother & Grandson – Farmington, UT – Fujifilm X100V – Fujicolor Superia 100

If you’ve never done street photography but want to try, the first place to start is understanding the laws and customs of the place you are photographing. Each country is different, and it may even vary from specific location to specific location. You want to understand your rights as a photographer in a public location, and the rights of those potentially being photographed. Besides the legal question, there is the ethical one: should you? While something might be legally ok, it does not necessarily mean that it is moral. These are all things that you should consider before attempting any street photography. Research the local laws. Consider what you are comfortable photographing and why, and what you are not comfortable photographing and why not. I cannot emphasize this step enough, and I encourage you to spend some time on these questions before heading out with your camera.

After that, the next step is to go to a public place and capture some candid images. The most common location is an urban environment, such as the center of a large city, but it can be anywhere where people are. If you don’t have easy access to a large downtown, consider what is nearby where you live. Even if you live in a small town or a rural location, I bet there are opportunities nearby if you look hard enough.

Now, let’s discuss gear. To be clear, you can use any camera. I’ve done street photography with most of my gear. There are a few tools that I do prefer over others, but if you don’t have these don’t worry too much about it, because whatever gear you currently own is good enough. The list below is simply the cameras that I personally prefer for street photography.

Fujifilm X100V

This is my favorite camera for street photography. Actually, it’s my favorite camera, period. The Fujifilm X100V is my “desert island” model—if I could own only one camera for the rest of my life, it would be this. There are a few things that make it especially good for street photography.

First, it’s pretty small. It’s good for carrying as you walk around for awhile, and people don’t often get intimidated by it like they would with a larger body. Second, the leaf shutter is basically silent, and allows you to be more stealthy. Yes, electronic shutters are silent, too, but they do have a couple of drawbacks that might affect your photography (situationally dependent), so a silent mechanical shutter is an excellent feature. Third, the optical viewfinder allows you to see outside the frame to better anticipate the decisive moment. There are many other things that make the camera great, such as the build quality, weather sealing, traditional tactile controls, built-in ND filter, etc., etc.; this isn’t a review of the X100V, just some reasons why it is my favorite tool for street photography.

Perhaps the top thing that makes the Fujifilm X100V great for street photography are all the Film Simulation Recipes that you can program into the camera. Almost no matter the aesthetic you want to achieve, there is a Recipe that will allow you to get the look straight-out-of-camera, no editing needed. This can make street photography more fun, while saving you time and frustration later.

The only accessories that I commonly use on my X100V are a Hoage filter adapter, Fotasy UV filter, and 5% CineBloom filter (I only use one filter at a time).

Friendly Wave – Carlsbad, CA – Fujifilm X100V – Kodachrome 64
Paid Fare Zone – Phoenix, AZ – Fujifilm X100V – CineStill 800T
Folding Chairs – Panguitch, UT – Fujifilm X100V – Kodak Tri-X 400

Fujifilm X100V in black:  Amazon   B&H  Moment
Fujifilm X100V in silver: Amazon   B&H  Moment

Ricoh GR III

The Ricoh GR III is a super small and compact camera that you can literally carry with you everywhere, since it fits so easily into a pocket or purse. If you own a Ricoh GR III, there is no excuse for not having it with you. Since photo opportunities aren’t always planned, it’s important to have quick access to a camera at all times, and this model makes it easy. I try to carry my GR III with me whenever I go out, even if it is just to the grocery store.

There are a few reasons why I like the GR III for street photography in particular. Since it is so small and unassuming, most people won’t figure you to be a photographer; if they even notice that you have a camera, they’ll likely think you are a snap-shooter or tourist, and will often disregard you. The 27.5mm (equivalent) lens gives a wide view, which can be good for showing context. Like the X100V, the GR III has a nearly silent leaf shutter. If you don’t want to be noticed, this camera is probably the best bet. There are certainly drawbacks to the GR III (no model is perfect), but for the size and weight it is pretty darn excellent.

There are Recipes for the Ricoh GR III, although not nearly as many as there are for the Fujifilm X100V. If you want to skip picture editing (called one-step photography), the GR III is a solid option that should be strongly considered. In fact, the Fujifilm X100V and the Ricoh GR III compliment each other, and can coexist comfortably in your camera bag.

Urban Crescent – Salt Lake City, UT – Ricoh GR III – Royal Supra
Speak Up or It Will Be Flat – Salt Lake City, UT – Ricoh GR III – Kodak Chrome
Bike with Basket – Scottsdale, AZ – Ricoh GR III – Aged Print

Ricoh GR III:  Amazon  B&H  Moment

iPhone

Since you always have your phone, you always have a camera. If you accidentally left your “real” cameras at home, no worries! Your cellphone camera is a perfectly capable photographic tool. My current cellphone is an iPhone 11. I don’t think your cellphone make and model matter much—any cellphone camera will suffice—but I personally prefer Apple, since I can use the RitchieCam camera app, which is only available for iOS (click here).

The iPhone is great for street photography because nobody thinks twice about seeing someone with their phone out. Even if you do get “caught” capturing a picture, you can easily fake that you are taking a selfie or texting someone or some other typical phone action. Many cellphones have multiple focal length options, so they’re surprisingly versatile. My favorite accessory is the Moment Tele 58mm lens.

While I do use my phone for photography, I also use it for another important reason: Apps! Specifically, the Fuji X Weekly App (Android, Apple) and the Ricoh Recipes App (Android, Apple). In my opinion, those are essential tools to accompany your Fujifilm and Ricoh cameras.

Fame, Fortune – Moab, UT – iPhone 11 + RitchieCam App – Standard Film
Yield then Stop – Panguitch, Utah – iPhone 11 + RitchieCam App – Night Negative
Exxon in Winter – Moab, UT – iPhone 11 + RitchieCam App – Night Negative

Let me show you a few more street images that I captured recently.

The three above pictures, despite being pretty different overall, all have something in common (besides being street photography). If you want to know what it is, you’ll have to tune into SOOC Live on March 2. Nathalie Boucry and I will be discussing the theme of street photography, including things like gear and Film Simulation Recipes and such. Mark your calendars now! Be sure to subscribe to the SOOC Live YouTube channel so that you don’t miss out on all the great upcoming broadcasts.

See also: Elevating Your Street Photography with Fujifilm Film Simulation Recipes + 5 Recipes to Try Today!

This post contains affiliate links, and if you make a purchase using my links I’ll be compensated a small amount for it.

New 27mm f/2.8 Pancake Alternative by TTArtisan

TTArtisan 27mm f/2.8 … photo courtesy of Pergear

I’ve told you before that the Fujinon 27mm f/2.8 is my favorite lens. I have the new version with the aperture ring and weather-sealing—the old version is optically identical (and the autofocus is identical), but it lacks an aperture ring and weather-sealing and costs just a little more for some reason. While the “Mark II” 27mm f/2.8 is the better option, it can be a little difficult to find. Fujifilm has had a difficult time getting the lens to stores, and stores sell out pretty quickly after they receive them. A number of you have stated your frustration trying to get your hands on one. There is a new alternative, though: the TTArtisan 27mm f/2.8 Autofocus.

I’ve shot before with a different TTArtisan lens—the 35mm f/1.4—on a Nikon Zfc, and was actually impressed by the image quality. It was no Fujinon or Zeiss or anything like that, but it was noticeably superior to the Nikkor 28mm lens that came with that camera. I suspect that this one will be similar: deliver decent image quality, have character, be solidly-built, and cost a lot less. In fact, the MSRP is only $160 (or $150 if you buy direct from Pergear), which is very affordable for an autofocus lens. If you can’t find the Fujinon 27mm, or if you cannot afford the Fujinon lens, this seems like a good alternative to consider.

I believe that the TTArtisan 27mm f/2.8 is a little bigger than the Fujinon 27mm f/2.8, so it isn’t quite as pancake, but more like the Fujinon 18mm f/2 pancake. It has a rear-lens-cap USB connection for firmware updates, which I think is interesting. I’ve never used this lens personally to verify any of this, but maybe someday I will.

I personally wish that TTArtisan would have instead created a different focal length pancake lens—maybe that’s in the plans, who knows?—and I think a 23mm pancake or 50mm pancake or 12mm pancake would be nice options. For reasons that I don’t understand, there aren’t nearly enough good pancake options for Fujifilm cameras. I mean, a selling point of APS-C is the compact size (compared to full-frame), so why not offer more tiny lenses to take advantage of it? I do believe that competition is good, so I’m happy to see this TTArtisan lens as an option for Fujifilm photographers, and I hope they make more lenses that are similar in the future.

This post contains affiliate links, and if you make a purchase using my links I’ll be compensated a small amount for it.

TTArtisan 27mm f/2.8 Autofocus Amazon

Fujinon XF 27mm f/2.8 R WR   Amazon   B&H

My Current Camera Accessories

When people discuss their camera gear, they mostly talk about their camera bodies and lenses. Photography accessories are sometimes overlooked, but they can be just as important. While I’m most commonly asked about cameras and lenses, occasionally someone inquires about my “other” gear, wanting to know what I use and why, and what I recommend. In this article I’ll briefly discuss each camera accessory that I use and why I use it.

The way that I’m going to do this article is I’ll talk about which accessories I currently use with various camera bodies. I’ll begin with the Fujifilm X100V and continue on until I’ve covered all of the different accessories.

This post contains affiliate links, and if you make a purchase using my links I’ll be compensated a small amount for it.

Fujifilm X100V Accessories

I don’t have a lot of accessories for my Fujifilm X100V, but the ones I do have are very important. First, I have a Hoagle filter adapter (Amazon). Using a filter adapter on the X100V (in conjunction with a filter) makes the camera weather-sealed, as the only part that isn’t weather-sealed is the front lens element—simply screwing on a filter fixes this, but it requires an adapter. There are a number of brands who sell one, including Fujifilm themselves (Amazon), but I use Hoagle because it’s cheap and it works. I always use a filter, either a Fotasy 49mm UV filter (Amazon), or one of several diffusion filters: Tiffen 1/4 Black Pro Mist (Amazon), which I used in conjunction with the KodaNeg Film Simulation Recipes, 5% CineBloom (Amazon), 10% CineBloom (B&H), or 20% CineBloom (Amazon). Of these filters, the 5% CineBloom and Fotasy UV are the two most commonly used, and the 20% CineBloom is the least used. Shooting with diffusion filters is the third suggestion in my 7 Tips to Get the Film Look From Your Digital Photos article. You can also stack them to achieve a dreamy look.

What else? I found the camera strap used on eBay. I have a Monfrotto Compact Action Aluminum Tripod (B&H), which I do use occasionally with this camera (and my other cameras). Otherwise, that’s it.

Fujifilm X-E4 Accessories

I don’t really have any accessories for my Fujifilm X-E4, but I thought I’d take a moment to talk about lens adaptors. Fujifilm cameras are especially great when paired with vintage lenses, which typically have more character than modern glass. This is the fourth suggestion in my 7 Tips to Get the Film Look From Your Digital Photos article. To use vintage lenses, you’ll need an adapter, and I currently have three: M42-to-Fuji-X, M39-to-Fuji-X, and Pentax-110-to-Fuji-X. The M42 and M39 adapters are nondescript ones I purchased on eBay for cheap six years ago, but the Fotasy M42 (Amazon) and M39 (Amazon) would work just fine, and are inexpensive. My Pentax-110 adapter is made by Fotasy (Amazon).

Another thing worth noting is that, because of the compact size of the X-E4 and X100V, the National Geographic NG 2344 Earth Explorer Mall Shoulder Bag (Amazon) works really well for me, better than any other camera bag I’ve ever owned—I don’t travel without it.

Fujifilm X-T30 Accessories

I don’t have a lot to add with my Fujifilm X-T30, so I’ll take the opportunity to bring up SD cards and batteries. Because I’ve been shooting for awhile, I have tons of memory cards lying around, but the one I use the most is SanDisk Extreme Pro 128GB (Amazon), which I own several of. I have a number of spare Fujifilm NP-W126S batteries (Amazon); I do own a couple third-party batteries, but I don’t like using them, and only do so in a pinch, which is very infrequently. I love the Nitecore USB Camera Battery Charger (Amazon), which just so happens to fit really well in one of the pockets in my camera bag.

Fujifilm X70 Accessories

My Fujifilm X70 came with an official Fujifilm leather half-case (Amazon), which I absolutely love! If mine hadn’t come with this, I probably wouldn’t have purchased the case because I wouldn’t have realized what I was missing. Definitely “worth it” in my opinion; however, I’m sure some of the cheaper third-party options are nearly as good for a fraction of the cost.

Fujifilm X-H1 Accessories

The final accessory that I want to bring up for my Fujifilm gear is my studio lighting: Phottix Nuada R3 II two-light kit (Amazon). I don’t use artificial lights very often, but occasionally I do (like here and when I do the SOOC broadcasts), and the Phottix Nuada R3 II is absolutely great. Best lights I’ve ever owned—bright, versatile, compact, lightweight. I’m sure they’re not for everyone, but if you’re thinking about buying some studio lights and are unsure what to get, I do recommend this kit.

iPhone 11 Accessories

Since I created my very own iPhone camera app—RitchieCam—it should come as no surprise that I have a couple of iPhone accessories: Moment Tele 58mm lens (Amazon) and Moment MagSafe Tripod Mount (Amazon), which require a Moment cellphone case (Amazon). Completely worthwhile, in my opinion.


I own a shelf-full of different accessories that I’ve collected over the last nearly 25 years, but the ones mentioned in this article are the ones that I actually use. There are a number of items that I have used before, but have parted ways with or sit collecting dust, so I didn’t mention them. I’m sure I could list a number of accessories that I wish I had, but this article is about what I currently use. For some of you, this list might seem surprisingly short. For some of you, this list might appear to have unnecessary or redundant items. A lot of times I think that less is more, particularly with camera gear, but if there’s something you’ll actually use, it’s likely worth having around.