I just uploaded a brand-new video to YouTube. Some of you are probably unaware that there even is a Fuji X Weekly YouTube channel because I post so infrequently to it. This is only my second long-form video this year; last year I had two, and the year before that I uploaded three. Still, somehow, the channel has nearly 18,000 subscribers, and most of my videos top 10,000 views. I’d love to create a lot more long-form video content in the future, but it takes a lot of time that is just so hard to come by right now.
This video was filmed a few months ago. Initially I felt bad that it took so long to get it put together and finished, but then Preston Summorrowposted a video a week or so ago that was filmed back in July. If it was alright for him to have a large gap between start and finish, then it’s alright for me, too. I hope that you enjoy my video—I included it below.
I love infrared photography! It is so much fun. The results are just incredible. I have a handful of Infrared Film Simulation Recipes, and my personal favorite is Aerochrome v2. If you are interested in infrared photography, be sure to check back often to follow my personal journey. I know this is a niche genre that most people have a passing interest in at most, but even if you don’t care to try it yourself (or don’t have the opportunity to try it), maybe you’ll enjoy the photographs nonetheless.
My wife, Amanda, is the one who filmed and edited the video. She’s a lot better at it than I am, and she enjoys the process a lot more than I do. I think she did a great job! If you appreciate the video, be sure to leave a nice comment for Amanda. I know she would be encouraged by your gracious feedback.
I’m really excited, because I just published my first YouTube video in over a year! You might not be aware that Fuji X Weekly has a YouTube channel, but it does. I published two videos (not including Shorts) in 2024 (here and here), and three in 2023 (here, here and here). Those were a lot of fun, but YouTube videos are so much work. They take hours and hours and hours to create from start-to-finish. A good estimation—for those channels without a team of people—is one or two (or sometimes more) hours of editing for every minute of video published. That’s not including the time it takes to record the clips.
The video that just went live is a roadtrip to the Mission San Xavier del Bac in Tucson. This is the oldest still-used building in Arizona, and the oldest church. It’s where the city started (even though now it’s a little outside of town). The mission is a popular location for photography, and even Ansel Adams photographed it. I used 11 different Film Simulation Recipes on a Fujifilm X-E5. The adventure gets a bit wild, so hang onto your proverbial hats. I’ve included the video below—be sure to watch!
We tried a little different style for this new video. It’s a bit more relaxed, but hopefully entertaining. It gets a bit silly at times. Amanda (my wife) filmed it all using her Fujifilm X-S20 and Fujinon 16-50mm f/2.8-4.8 lens and an upcoming Recipe for video (look for more details on that in the near-ish future). She also did almost all of the editing. There were some technical difficulties; hopefully a new mic will help alleviate some of the issues on future projects. This is also the longest video we’ve ever published, nearly three times longer than the previous longest. A big hurray for Amanda and all the work she put into it!
Even though I have published videos very infrequently over the last few years, the channel has (surprisingly) grown and grown. There are over 17,000 subscribers currently. Four of the last five videos have over 10,000 views, and two have over 16,000. That’s not bad for a barely-there channel. My hope with this new upload is to kick-off a restart of sorts. While I can’t promise anything, my goal is to publish new videos regularly, and not let so much time pass between them. But, in the meantime, I hope that you enjoy this one.
The season finale of SOOC Live is just two days away! Join Nathalie Boucry and myself on December 12th at 9:00 AM Pacific Time (noon Eastern), as we finish off Season 4 with what will surely be an epic broadcast. This one will be especially fun, so you’ll want to tune in if you’re able. Since these shows are interactive, your participation makes them better. I hope to see you this Thursday!
For those who don’t know, SOOC Liveis a (sometimes) monthly live YouTube broadcast where Nathalie Boucry and I discuss Film Simulation Recipes, give tips and tricks for achieving the results you want straight-out-of-camera, talk Fujifilm news, and answer your questions. Basically, we’re trying to help you master your camera, with a focus on simplifying your photographic workflow. This is a community event, helping each other along our photographic journeys.
Below is the upcoming show, so you can easily find it on Thursday (here is the direct link, in case you need it):
It’s been awhile, but SOOC Live is back! Join Nathalie Boucry and myself on September 19th for Episode 5 of Season 4, as we catch you up on everything that’s been going on since out last show. As usual, we’re going to talk Fujifilm cameras, Film Simulation Recipes, and straight-out-of-camera photography, and more. It’s going to be a great time!
The last episode, Why We Love Fujifilm Film Simulation Recipes, was way back in May. Simon Hügly made a special guest appearance. If you missed that broadcast when it was live, be sure to watch it now. While you’re at it, if you don’t follow the SOOC Live YouTube Channel, make sure that you subscribe and click the bell and all that stuff. Anyway, due to busy schedules, scheduling conflicts, major life events, illnesses, etc., we’ve not been able to broadcast all summer, but that’s about to change.
In just nine days, though, Nathalie and I will be live once again! Be sure to mark your calendar now so that you don’t miss the show, which will be on Thursday, September 19th, at 10:00 AM Pacific Time, 1:00 PM Eastern. I’ve imbedded the video below so that you can easily find it. It’s an interactive broadcast, so your participation is what makes it great. I hope to see you then!
As you are probably aware, the Fujifilm X-T50 has a new Film Dial, which allows you to quickly and easily switch between different film simulations. It’s a contentious design feature, and I think a lot of people were surprised that I actually like it.
To be honest, I didn’t care for the Film Dial at first, as it initially seemed to be something that I’d never use. But after thinking about it and playing with it, I discovered a way to get the most out of the Film Dial, which I wrote about here. Now, I love the new knob!
Afterwards, I received a number of requests to demonstrate what the article stated. Some people are visual learners, and it can be difficult to fully grasp the meaning of something that’s written. A number of messages and comments asked, “Can you show me what you mean?” That’s the entire point of my new YouTube video, which I’ve included below.
If you are a visual learner and are interested in or curious about the new Fujifilm X-T50, definitely give the video a watch. I hope that it is helpful to some of you—if so, let me know! If you’d like more of this type of content in the future, let me know that, too.
This post contains affiliate links, and if you make a purchase using my links I’ll be compensated a small amount for it.
Join myself and Fujifilm X-Photographer Nathalie Boucry live tomorrow as we discuss some must-have Film Simulation Recipes for your Fujifilm camera! It’s an interactive program, so your participation makes it better. Be sure to bring any questions that you might have about Recipes or Fujifilm cameras. The show begins at 10:00 AM Pacific Time, 1:00 PM Eastern. I hope to see you there!
The show will be broadcast on our SOOC Live YouTube page. You can get to it from the SOOC Live website, and I’ve also included it below, so that you can easily find it tomorrow. Also, in preparation for the episode, there’s a poll that will run during the show, which you can participate in right now if you’d like (click here).
Yes, I have a YouTube channel, but it’s a pretty minor footnote compared to everything else that is Fuji X Weekly. I’m a blogger. I’m an app developer (Sahand Nayebaziz deserves much of that credit, though). You could even make an argument that I’m a social media influencer, although that is a bit of a stretch in my opinion. I do, however, have a YouTube channel, and I do occasionally post videos—a whopping total of three last year. Technically speaking, I’m a YouTuber, but practically speaking, I’m a photography blogger who happens to have a small YouTube channel.
My definition of a YouTuber is someone who is successful at it. They post regularly, have some popularity, and earn a nice side-hustle income or even a full-time income from it. I fail at all three of those points. That doesn’t mean that it won’t ever happen, because it could. If I make a plan and work very hard at it, plus don’t give up, there’s a pretty good chance that I could find success. In time I could be a YouTuber, but right now I’m very far from it.
Making YouTube content is hard. It doesn’t have to be: strap on a GoPro and post the clips. That’s not my style, though. Many hours of recording and editing go into each minute of every video on the Fuji X Weekly YouTube channel. A two minute video might have taken eight hours or more to complete, start to finish. My wife, Amanda, does the vast majority of it. She’s busy raising our four children, and YouTube content is not at the top of her priority list. She very much enjoys doing it, though, and I’m always impressed at her skill and vision. I have a face for radio and a voice for print, yet she somehow manages to make it seem otherwise. It’s easy to understand why putting together quality videos is a near impossible task—hence, just three published in 2023—but Amanda does an amazing job, especially considering all of the challenges. She deserves a lot of credit.
I’m surprised by the success that the Fuji X Weekly YouTube channel has had: over 14,000 subscribers, and three videos that have topped 15,000 views. 14K subscribers puts the channel deep into the Top 10%! Supposedly, only about 9% of all YouTube channels have over 1,000 subscribers, and only about 2% top 10,000 subscribers. I’m only in the Top 2% because of the popularity of this website, and not because I’m prolific on YouTube. The percentage that tops 100K subscribers is about 0.3%, so Omar Gonzales, Serr, Pal2Tech, and many others like them, are in an elite category that not very many reach, and even less surpass. Only 0.03% YouTube channels have a million or more subscribers.
What’s interesting is that the top 0.8% most-watched YouTube videos (which are ones that have at least 100K views) account for about 83% of all views on the entire platform. The inverse of this is that 99.2% of all YouTube videos (ones under 100K views) only account for about 27% of all views. Most of the videos on YouTube don’t get many views—in fact, about 88.5% have less than 1,000 views. Only 8% have more than 1,000 views but less than 10,000 (which is where most of my videos are), and only about 3.5% have more than 10K views. The percentage of videos with 100K or more views is less than 1%.
If you’re not a big channel with 100K or more subscribers, you are playing in the shallow end of the pool. There are some smaller channels that manage to break the mold, and have some success with one or two or a few videos. For most people, they’re stuck with under 1,000 subscribers, and their videos will almost always get less than 1,000 views. I feel very fortunate to have somehow moved into the Top 2% for subscribers, with most of my videos in the Top 8% for views, and a few that climbed into the Top 3.5%. Even so, I’m very small potatoes. The Fuji X Weekly YouTube channel is still much too small for me to be considered a YouTuber. Maybe someday it will get there (although that’s not currently a goal of mine). I like seeing it grow, but I have no expectations that it will ever be in that Top 0.3%, which is where one needs to be in order to eke out a living at it. Those that are getting rich from YouTube—aside from Google—are an extremely tiny fraction of the users—probably about 35,000 people worldwide (there are about 115 million channels on the platform).
So I went on YouTube today, and found some videos from smaller channels that posted about Fujifilm and/or Film Simulation Recipes, and included them below. I hope that in some way this helps them grow their channels. I also hope that you enjoy their content. If this can facilitate you finding someone new to follow on YouTube, then this article was a success. At the very bottom I also included my latest YouTube video, in case you have yet to watch it. Right above it is the latest SOOC Live broadcast.
Morning at the South Rim – Grand Canyon NP, AZ – Fujifilm X100V – Upcoming Recipe
Tomorrow I will unveil a brand-new Film Simulation Recipe! I’ve been shooting with this new Recipe for nearly two months, and I think that you’re really going to like it, too. It will certainly be utilized by many of you, and will quickly become a popular choice. I’m not going to give any more details about it until then, so you will want to stay tuned.
Actually, you’ll want to tune in! You see, Season 4 of SOOC Live will kick off tomorrow, and we’re going to discuss this new Recipe in-depth. This is a don’t-miss type of episode. Be sure to follow SOOC Live on YouTube if you don’t already, so that you’re notified of all the new content.
There will actually be two broadcasts tomorrow. The first will be at 8:30 AM Pacific Time, 11:30 AM Eastern. This will be more relaxed and less formal, and will just introduce the new season and explain some changes. It’s kind of like a pre-show. Following that will be Episode 01 at 9:00 AM Pacific Time, noon Eastern. This is the broadcast where we will introduce and discuss the brand-new Film Simulation Recipe. I hope that you can join us for both, but if you can only make one, be sure to tune in to the second.
I’ve included both broadcasts below, so that you can easily find them tomorrow.
Just in time for Halloween, this video is about using the world’s smallest interchangeable lens—the Pentax-110 24mm f/2.8—on my Fujifilm X-T5 camera, and photographing a haunted ghost town in the Arizona desert!
I know I just told you that the next SOOC Livebroadcast will be this coming Thursday, but it’s now been delayed two more weeks, and will now be on Thursday, November 2nd. Sorry for any inconvenience this might cause you. I look forward to seeing you in a couple weeks!
While I have you here, I do have a request: keep Nathalie and Stanley in your thoughts and prayers. They had a loss in their family. It’s been a bit crazy for them, and tough emotionally. So if you can take a moment to lift up their family in whatever way that you do that, it would be really great. The Fujifilm and—more specifically—the Fuji X Weekly community is the best in all of photography, so that’s why I’m making this request to you.
Dodge Van Steering Wheel – Buena Park, CA – Fujifilm X-T5 – Reala Ace Recipe
Mark your calendar! After a two week delay, the next SOOC Live broadcast will now be this coming Thursday, October 19th. Originally, we were going to discuss double-exposure photography (as was advertised at the end of our last show), but we decided to change the topic to Reala Ace.
Why? First, life events happened, and we just didn’t have the time needed for such a big topic, as there are a whole lot of considerations and approaches to multiple-exposures worth addressing. We hope to still tackle this at some point, but understand that it’s a big undertaking, and we can only do it if we have the time to prepare everything. It just didn’t work out this time like we had hoped it would. Second, Reala Ace, which is the name of Fujifilm’s latest film simulation, is a trending subject, and my new Reala Ace Film Simulation Recipe has quickly caught on. So Nathalie Boucry and I thought that we should discuss this instead, diving more deeply into it, while also providing some alternatives.
I hope that you can join us this Thursday! It’s an interactive program, and your participation makes the show better. I’ve included the video below so that you can easily find it, but please follow the SOOC Live YouTube channel so that you don’t miss any upcoming episodes. See you soon!
We invite you to share with us your photographs (click here) captured with those AI Recipes to be potentially featured in the next broadcast, to be included in the Viewer’s Images Slideshow, and to enter a chance to win a one-year Patron subscription to the Fuji X Weekly App. Please upload your pictures no later than Tuesday, June 27th! That’s coming up very soon, but there’s still time if you haven’t yet begun the challenge. Don’t forget to include the name of the Recipe that you used in the file name.
If you missed the last broadcast, I’ve included it below. You’ll want to check it out if you missed it when it was live. You can find all the past episodes on the SOOC Live YouTube channel.
Sometimes a picture is worth a thousand words—a lot can be nonverbally communicated through an image. But what exactly is storytelling photography? How do we effectively become storytellers with our cameras? Those questions and so many others will be discussed at length in the next SOOC Livebroadcast, which is THIS Thursday, April 6th, at 10 AM Pacific Time, 1 PM Eastern. Mark your calendars now! I hope you can join us live!
For those who don’t know, SOOC Live is a bimonthly broadcast where Nathalie Boucry and I discuss Film Simulation Recipes, give tips and tricks for achieving the results you want straight-out-of-camera, and answer your questions. Basically, we’re trying to help you master your camera, with a focus on simplifying your photographic workflow. On the first Thursday of each month we introduce and discuss a theme—the theme for March was Street Photography—and the fourth Thursday of each month we look at the photographs captured within the theme using the Recipes, talk about lessons learned, and answer any and all of your questions. It’s an interactive show, and your participation is what makes it great!
Last Thursday was the Q&A broadcast. If you missed it when it was live, you can watch it now (see below). We had some very good discussions about street photography, so be sure to play it if you haven’t seen it yet!
Also, check out the Viewer’s Images slideshow! It was so great to see your wonderful pictures—they were quite inspiring to me—and I appreciate everyone who shared—thank you! Take a look!
Be sure to follow SOOC Live on YouTubeif you don’t already, so that you don’t miss any broadcasts. I look forward to seeing you in just a few days as we talk about Storytelling! This will be an especially insightful episode, I think, so you won’t want to miss it. See you on Thursday!
Recently I shared videos by Leigh and Raymond Photography, Andrew Goodcamera, and Mango Street that mention Fuji X Weekly and/or Film Simulation Recipes. That’s awesome! Those are pretty big names in the camera world. But if you look on YouTube, there are so many other photographers who are shooting with Recipes and making some wonderful content. They don’t (yet) have the large following of those well-established channels, but they deserve some love and recognition for what they are doing. That’s what this post is about. I want to share with you some of those videos that I found, which perhaps didn’t come up in your feed, but are worthwhile to watch.
Today is Wednesday, which is also sometimes called Hump Day because it is in the middle of the week. If today is a struggle and you are in need of inspiration and/or entertainment, this will surely help! Find a video or two (or more!) below that look interesting, and give it a watch. At the end, if you liked it, don’t forget to give it a thumbs up and consider subscribing to that person’s channel. Let them know that you appreciate their content!
I’m sure I missed several wonderful videos. If you published one recently that I didn’t include, or if you’ve seen one by someone else that should have been in this list, feel free to leave a link to it in the comments. The videos below are simply the ones that YouTube presented to me, and I appreciated them so I thought you might, too.
In this “SoundBite” (as we’re calling it) from Episode 05 of SOOC, Fujifilm X-Photographer Nathalie Boucry and I discuss how digital noise and faux grain affect an image on Fujifilm cameras. This is a short snippet from the show, and it gives you an idea of the type of content that’s found in a SOOC broadcast.
If you’ve never watched, SOOC is a monthly live video series that’s interactive. It’s a collaboration between Nathalie and I. We discuss film simulation recipes, camera settings, and answer your questions. Basically, we’re trying to help you master your Fujifilm camera, with a focus on simplifying your photographic workflow. Episode 06 is this Thursday, December 09, at 9 AM Pacific, 12 PM Eastern. Be sure to tune in!
