Fujifilm X Half makes Unique Photos Instantly

Discount Cigs – St. George, SC – Fujifilm X-HF1

While at Create With Us in Minneapolis last weekend, I struck up a conversation with a photographer who had a Fujifilm X half (also called X-HF1). My wife, Amanda, was there, and she made an interesting point about the camera. “With the X half, you get pictures that no other camera can make,” she said, “and you get them instantly.”

Now, technically speaking, you can achieve similar aesthetics without the Fujifilm X-HF1, whether it’s a 110 film camera, a half-frame film camera, or editing digital files to resemble X half images. On other X-series models, you can get pretty close because you have access to the various Film Simulations and some of the Filters (an Instax Evo is necessary for the Filters you don’t have—I hope Fujifilm brings these to the other X-series cameras in the future). The larger point is: these looks are easily and instantaneously achieved on the X half, and they’re at least a little more difficult to get—if not much more difficult—with other gear.

Now you might not like the look of X half images. While the colors are often quite similar to other X-series models, there’s an obvious quality difference. Photos from the X-HF1 are more lofi—more lomography-like—than those from (say) the Fujifilm X-E5. You might consider Fujifilm’s APS-C line to have a 35mm film quality, while the X half is more like 110 film. If you wince at X half pictures, that’s a big sign that you won’t like the camera, and it’s not for you—no single model is for everyone. Personally, I really like the photos.

The problem in my house is that we only have one X half; however, both my wife and I like it and use it. All four of my kids have been eyeing it, too. I think we’re going to need at least one more. It’s such a fun camera, especially for vacation snapshots and things like that. It won’t replace our other models, like the X-T5 or X-S20 (what Amanda is using now), and it certainly won’t replace my X100VI, but it is a pocketable tagalong that’s quite enjoyable and gives instant results that you just can’t get (at least not as easily) with anything else.

Above: Various pictures captured with the Fujifilm X half

This post contains affiliate links, and if you make a purchase using my links I’ll be compensated a small amount for it.

Fujifilm X half in black:
AmazonB&HNuzira
Fujifilm X half in silver:
AmazonB&HNuzira
Fujifilm X half in charcoal:
AmazonB&H

What new JPEG Settings Should Fujifilm Introduce Next?

Fujifilm has the best JPEG output in the camera industry, in my opinion. That’s not to say the others are garbage, because some brands are pretty good (Ricoh, for example); however, they are not all equal, and—in my view—Fujifilm is at the very top when it comes to straight-out-of-camera photography. Leaning into their long history of making analog film, they’ve crafted Film Simulations and various JPEG options (which together make Film Simulation Recipes) that achieve authentic aesthetics that don’t require editing.

Over the years Fujifilm has added many new Film Simulations and JPEG settings so that photographers can get a wider variety of looks straight-out-of-camera. Nostalgic Negative and Reala Ace are found on the latest generation of models. Eterna Bleach Bypass and .5 Highlight and Shadow adjustments were introduced with the Fujifilm X-T4. Classic Negative, Grain size, Color Chrome FX Blue, and Clarity were first found on the X-Pro3. So what should Fujifilm introduce next? What new Film Simulations and JPEG settings should be added to future cameras?

Fujifilm X100V & Pop Color Advanced Filter

There are a number of Film Simulations that Fujifilm could make. Probably the easiest would be Fortia, which would simply require moving Pop Color from Advanced Filters to the Film Simulation set. Another easy option would be a new B&W Film Simulation (maybe called Neopan) that would essentially be a higher contrast and grainer version of Acros. A Film Simulations that I believe would be a big hit is one modeled Fujicolor PRO 400H that turns pastel when overexposed, like the film was famous for. Another option that I would like to see is Cross Process, modeled after Velvia 50 developed in C41 chemistry. A fifth potential future Film Simulation is Instax, mimicking instant film.

As for JPEG settings, one option might be Split-Tone, where a certain color cast could be selected for the shadows, and a different color cast could be selected for the highlights (for example, blue for the shadows, yellow for the highlights). This could be available for both color and B&W images. Another one might be Faded Blacks, where deep shadows are rendered lighter. A third potential option could be vignette. For those last two, it could simply be Off, Weak, or Strong. To demonstrate what Faded Black and Vignette might look like, I edited some pictures using the Photos App in my iPhone, simply setting the Black Point to -50 and Vignette to +10, which might be similar to Faded Black Strong and Vignette Weak, if such settings existed. You can see the before and after below:

Faded Blacks & Vignette
Fujifilm X-T4 & Kodak Portra 400 v2 Recipe – SOOC
Faded Blacks & Vignette
Fujifilm GFX100S II & Nostalgia Negative Recipe – SOOC
Faded Blacks & Vignette

More Faded Blacks & Vignette examples:

Now it’s your turn! What would you like the next Film Simulation to be? Should Pop Color be moved from Advanced Filters to the Film Simulation set? What new JPEG option would you prefer be introduced next? Do you like the idea of Faded Blacks and/or Vignette? Let me know in the comments!

Hidden Gems: Underrated Fujifilm Cameras for SOOC Photography

Fujifilm is renown in the photography world for blending modern technology with vintage styling, delivering an experience similar to classic film cameras with colors inspired by analog looks. While newer models often steal the spotlight, some older Fujifilm cameras remain hidden gems—overlooked, yet still highly capable. These cameras seem to pair especially well with my Film Simulation Recipes for straight-out-of-camera photos that don’t require editing. If you’re looking for a capable, budget-friendly camera that embraces the magic of Fujifilm’s film simulations, consider these four hidden treasures.

Fujifilm X-T1: The Classic Workhorse

Released in 2014, the Fujifilm X-T1 was a game-changer for the X-series. It introduced the rugged, SLR-style design with dedicated dials that many Fujifilm photographers love. With a 16mp X-Trans II sensor, the X-T1 may not have all the latest film simulations and JPEG options, or stats that impress compared to the latest models, but don’t let that fool you—it still produces fantastic images in 2025.

This was one of the first cameras with Classic Chrome, which is the long-time most popular film simulation for those who use Recipes. Kodachrome II, Kodachrome 64, Classic Kodak Chrome, and Kodacolor are a few of the Classic Chrome Recipes that work beautifully on the X-T1, producing a vintage film-like aesthetic straight-out-of-camera. The Fujifilm X-T1 is an excellent introduction to the Fujifilm experience without breaking the bank, and it’s easy to recommend as someone’s first interchangeable-lens model to learn photography on.

Fujifilm X-T1 & Kodak Portra 160 Recipe
Fujifilm X-T1 & Kodak Portra 160 Recipe
Fujifilm X-T1 & Ektachrome 100SW Recipe

Fujifilm X-Pro2: The Soul of Film Photography

The Fujifilm X-Pro2 is a dream camera for photographers who love the rangefinder experience. Introduced in 2016, it was the first Fujifilm camera with the 24mp X-Trans III sensor and the first to feature Acros, one of my favorite film simulations. This camera was a notable step forward in emulating film-like results thanks to added JPEG options like faux grain. Of the three X-Pro iterations, the X-Pro2 is my personal favorite.

This camera is a fantastic choice for those who want an analog-like shooting experience. With its optical/electronic hybrid viewfinder and vintage aesthetics, it feels like using an old film camera. Recipes like Vintage Kodachrome, Kodachrome II, Kodak Gold 200, and Acros Push Process (to name a few) look great on the X-Pro2. This camera is especially great for manual vintage lenses, which makes the experience even more retro.

Fujifilm X-Pro2 & Kodachrome II Recipe
Fujifilm X-Pro2 & Provia Slide Recipe
Fujifilm X-Pro2 & Acros Recipe

Fujifilm X-T20: The Compact Powerhouse

When I met Omar Gonzalez on a Manhattan rooftop last year, he seemingly wasn’t carrying a camera. So I asked him if he brought one with him, and, if so, which one? He smiled, and pulled out of his sweater pocket a Fujifilm X-T20. He then told me that the X-T20 is his everyday casual camera for just walking around with. That should speak volumes. He also mentioned that the C1-C7 Custom Setting Presets were filled with Fuji X Weekly Recipes.

With the same X-Trans III sensor as the X-Pro2 and X-T2, the Fujifilm X-T20 offers exceptional image quality in a more compact, lightweight body—ideal for street photographers, travelers, and creatives on the go. Despite its size, the X-T20 retains the essential dials that make Fujifilm cameras so enjoyable to use. Recipes like Provia Slide, Everyday Astia, Agfa Optima, and Agfa Scala produce stunning yet nostalgic images on this camera. The X-T20 is an excellent choice for photographers who want a mix of convenience, quality, and affordability.

Fujifilm X-T20 & Kodachrome II Recipe
Fujifilm X-T20 & Velvia Recipe
Fujifilm X-T20 & Fujicolor Pro 400H Recipe

Fujifilm X30: The Forgotten Compact

The Fujifilm X30 might just be the most underrated Fujifilm camera. This fixed-lens compact camera from 2014 features a 2/3-inch 12mp X-Trans II sensor and a 28-112mm (full-frame-equivalent) f/2.0-2.8 lens that has a lot of character. It’s small size is ideal for everyday carry, yet it is quite versatile thanks to the zoom lens.

The pictures from this camera are amazing, with a ton of character—I especially love the lens flare. The photos are instant memories, and that’s the selling point of the X30, as the spec sheet is not especially impressive, and the camera seems a bit outdated in 2025. Recipes like Pro FilmLomography Color 100CineStill 800T, and Monochrome Red are excellent options. The X30 is an everyday-carry camera—just grab it while heading out the door on ordinary outings.

Fujifilm X30 & Kodachrome 64 Recipe
Fujifilm X30 & Pro Film Recipe
Fujifilm X30 & CineStill 800T Recipe

Conclusion

While the latest Fujifilm cameras have more features and film simulations, these four underrated models remain exceptional tools for photographers who appreciate the magic of film simulations and Recipes. Each one offers a unique experience: the rugged reliability of the X-T1, the rangefinder soul of the X-Pro2, the compact power of the X-T20, and the travel-friendly versatility of the X30.

When paired with the right Film Simulation Recipes, these cameras prove that you don’t need the newest gear to get great results. If you’re looking for a Fujifilm camera that delivers timeless images and an engaging shooting experience, don’t overlook these hidden gems. You might just discover your new favorite camera.

Find these Film Simulation Recipes in the Fuji X Weekly App! Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.

Fujifilm’s JPEGs Are Revolutionizing Photography

Sentinel & Merced – Yosemite NP, CA – Fujifilm X100V – Vintage Color

When I first picked up a Fujifilm camera, I didn’t expect it to transform the way I approached photography. Like many others, I’d grown accustomed to shooting RAW, spending hours editing, and often feeling overwhelmed by it all, which can zap the joy right out of creating images. But then I discovered that Fujifilm’s straight-out-of-camera JPEGs are actually really good. I realized that I didn’t need to spend so much time tethered to a screen to create the photographs I loved. It wasn’t just a convenience; it was a revelation.

A lot of people are surprised to learn that Ansel Adams—the master of the darkroom—was a big fan of Polaroid cameras. He wrote a whole book about it, and dedicated a chapter to the concept of what he called one-step photography. Typically, the first step is image capture, and the second is image development, but Polaroids only required the first step (hence, one-step photography). Adams wrote, “The effect of one-step processing on both amateur and professional creative photography has been revolutionary.”

Manhattan from Pulaski Bridge – Fujifilm X-T50 – PRO Negative 160C

That’s exactly what Fujifilm cameras have achieved with their camera-made JPEGs. It’s the modern version of one-step photography. It’s not just about convenience (although it is certainly convenient); it’s a transformative approach to how we think about photography. It was a game-changer for me, and it might be for you, as well.

Fujifilm’s film simulations are at the heart of the SOOC JPEG magic. Drawing on their rich history in film photography, they’ve poured decades of analog expertise into their digital cameras. These film simulations—such as Classic Negative, Velvia, and Nostalgic Neg.—were inspired by iconic film stocks that once defined entire eras of photography. Each film simulation carries its own personality—Classic Chrome has muted tones and punchy contrast, Acros has rich monochrome depth, Eterna has cinematic softness—that give photographers a starting point that already feels curated and intentional, as if they were post-processed. The connection to Fujifilm’s film heritage makes their JPEGs feel authentic, reminiscent of analog photography—a nostalgic yet modern blend, fusing the convenience of digital with the soul of film.

Doggles – Philadelphia, PA – Fujifilm X-T50 – Nostalgic Americana

While Fujifilm’s film simulations are good on their own, what really sets the images apart is how customizable the JPEGs are. You can tweak the settings to create Film Simulation Recipes, which empowers photographers to achieve their style straight from the camera. It’s like having a personal darkroom built into your gear, which enables you to spend less time in front of a computer and more time actually making pictures. I have published nearly 400 Recipes for Fujifilm cameras, so there’s bound to be at least one that is a match for your personal style.

Fujifilm’s SOOC JPEGs encourage photographers to slow down and think more intentionally about their craft. Choosing a Recipe for the scene that is in front of you forces you to consider your creative choices upfront. This process brings a sense of mindfulness that some find refreshing. Getting the image right in-camera is a liberating shift. You can shoot with intent, knowing that the aesthetic you’re aiming for is baked into the photo as you press the shutter. Instead of relying on post-processing to fix an image, photographers are encouraged to get it right in-camera, which is a return to the ethos of film photography, where each frame mattered, and decisions were made before the shutter clicked.

Sign on the Roof – Gila Bend, AZ – Fujifilm X100VI – Classic Color

This one-step philosophy—made possible by Fujifilm and Film Simulation Recipes—is sparking conversations about the value of simplicity, the importance of craft, and the joy of photography as an experience rather than a chore. While technology can sometimes complicate photography, Fujifilm has managed to simplify it without compromising quality. In my opinion, the results speak for themselves: more time spent shooting, less time stuck behind a computer screen, and photographs that feel authentic and look great. It challenges the “RAW is best” mindset. Beginners, who might feel intimidated by the complexities of editing software, can achieve excellent results right out of the gate, while seasoned photographers are finding new inspiration in the simplicity and authenticity of this approach.

Camera-made JPEGs are more than just a convenience; they represent a shift in how to think about photography. Fujifilm has created a system that celebrates the art of getting it right in-camera by leveraging their film heritage with creative customization, which allows users to focus on intentionality. Because of this, many Fujifilm photographers are rediscovering the pure joy of making photographs. The revolution may be quiet, but—as more and more choose this approach—its impact is undeniable.

Pacific Poppies – Montaña de Oro SP, CA – Fujifilm X-E4 – Pacific Blues

Find Film Simulation Recipes for your Fujifilm cameras in the Fuji X Weekly App! Consider becoming a Patron subscriber to unlock the best App experience and to support Fuji X Weekly.

Eternal Recipes — SOOC Live Season Finale

The season finale of SOOC Live is just two days away! Join Nathalie Boucry and myself on December 12th at 9:00 AM Pacific Time (noon Eastern), as we finish off Season 4 with what will surely be an epic broadcast. This one will be especially fun, so you’ll want to tune in if you’re able. Since these shows are interactive, your participation makes them better. I hope to see you this Thursday!

For those who don’t know, SOOC Live is a (sometimes) monthly live YouTube broadcast where Nathalie Boucry and I discuss Film Simulation Recipes, give tips and tricks for achieving the results you want straight-out-of-camera, talk Fujifilm news, and answer your questions. Basically, we’re trying to help you master your camera, with a focus on simplifying your photographic workflow. This is a community event, helping each other along our photographic journeys.

Below is the upcoming show, so you can easily find it on Thursday (here is the direct link, in case you need it):

Three Unsung Film Simulation Recipes to Try Today!

Hibiscus Bloom – Avondale, AZ – Fujifilm X-E4 – Astia Summer

There are popular Film Simulation Recipes that it seems everyone is using, and there are ones that don’t get nearly as much attention. The majority of the most popular Recipes use the Classic Chrome film simulation, so those that aren’t based on Classic Chrome tend to get less use. There are some excellent options that can get overlooked, and in this article I will highlight three specific ones that perhaps you’ve never tried.

This was actually the topic of yesterday’s SOOC Live broadcast, which I included below in case you missed it. Nathalie Boucry and I spent the first part of the show catching up on all that transpired since our last episode, and then spent the second half discussing three unsung Recipes: Astia Summer, Expired Velvia, and Monochrome Negative. Be sure to watch it now if you weren’t able to catch it when it was live.

With over 350 Film Simulation Recipes on Fuji X Weekly and in the Fuji X Weekly App (available for Apple and Android), it can be difficult to know which ones to program into your camera. Which ones should you choose and when should you use them? Some people enjoy trying them all, others have found their favorites, and some are not sure where to even begin. This article is simply highlighting three to try if you’re not sure which Recipes to use.

Below are three unsung Film Simulation Recipes for Fujifilm cameras. I hope that you give at least one of them a try today!

Astia Summer

Red Spikes – Avondale, AZ – Fujifilm X-E4
Becoming Purple – Avondale, AZ – Fujifilm X-E4
Brightly Colored – Avondale, AZ – Fujifilm X-E4

Astia Summer is one of the 14 Fujifilm X-T50 Film Dial Recipes. My Film Dial Recipe is a universal Recipe that works well with all of the various film simulations. While the universal Recipe approach is easier on the X-T50 thanks to the Film Dial, it can be done with any Fujifilm camera simply by setting one of the FN buttons to open the film simulation submenu. By programming the Astia Summer Recipe into your camera, you potentially unlock as many as 14 Recipes in total—amazing!

What I like about the Astia Summer Recipe is that it is colorful and warm. While it’s not intended to mimic any film emulsion, it does have some vague similarities to Kodak Ektar 100, but it isn’t necessarily a great match for that. This Recipe is excellent for landscape photography, especially in situations where Velvia is too vibrant. While Astia in general can be quite good for portrait photography, Astia Summer is probably just a tad too vibrant for portraits. This Recipe is quite versatile, and can be used anytime of the day or night. It is compatible with all of the fifth-generation models, which (as of this writing) are the X-H2s, X-H2, X-T5, X-S20, X100VI, and X-T50; also, it is compatible with the “newer” X-Trans IV cameras: X-T4, X-S10, X-E4, and X-T30 II.

Expired Velvia

Vintage Roses – Avondale, AZ – Fujifilm X-E4
Tiny Purple Blossoms – Avondale, AZ – Fujifilm X-E4
Unripe Lemon – Avondale, AZ – Fujifilm X-E4

The Expired Velvia Recipe uses Classic Negative and not Velvia. Why? Someone shot a roll of Fujichrome Velvia 50 film that was well-expired, and shared with me their scans of the film; interestingly, it looked very similar to Classic Negative, and not Velvia. This Recipe mimics those film scans very well, producing a convincing analog-like rendering. Aside from resembling expired Velvia film, this Recipe might also be reminiscent of some cross-processed emulsions or even old photographic prints from 1980’s. It’s definitely more of a lomo look, and is not true-to-life.

For best results, use this Film Simulation Recipe in sunny daylight. It might be ok in other situations, too, but definitely try it when the sun is out. You will likely have to underexpose a little, paying careful attention not to clip the highlight. The Expired Velvia Recipe is compatible with X-Trans IV cameras (except the X-T3 and X-T30) and all X-Trans V models, which (as of this writing) are the Fujifilm X-Pro3, X100V, X-T4, X-S10, X-E4, X-T30 II, X-H2s, X-H2, X-T5, X-S20, X100VI, and X-T50.

Monochrome Negative

Boxwood – Avondale, AZ – Fujifilm X-E4
Oleander Flower Blossom – Avondale, AZ – Fujifilm X-E4
Sago Palm Frond – Avondale, AZ – Fujifilm X-E4

Monochrome Negative is a lovely black-and-white Recipe with similarities to Agfa Scala, but a little softer. It has good contrast and nice tonality. Be very careful with the exposure, as highlights can clip easily—there’s a good chance your Exposure Compensation Dial will be set at -2/3 or even -1.

There are a number of excellent B&W Recipes, and it can be difficult to know which one to choose. They can seem quite similar, too, which might make it even more difficult. My personal favorite is Kodak Tri-X 400, but Monochrome Negative is also an excellent choice. Because it uses Grain size Small, Color Chrome Effect and Color Chrome FX Blue Off, and Clarity 0 (no Clarity pause!), it is highly compatible across sensor generations—simply ignore the settings that your camera doesn’t have. Monochrome Negative can be used on all X-Trans III, IV and V models, which (as of this writing) are the X-Pro2, X-T2, X-T20, X100F, X-E3, X-H1, X-Pro3, X100V, X-T4, X-S10, X-E4, X-T30 II, X-H2s, X-H2, X-T5, X-S20, X100VI, and X-T50.

SOOC Live is BACK!!

It’s been awhile, but SOOC Live is back! Join Nathalie Boucry and myself on September 19th for Episode 5 of Season 4, as we catch you up on everything that’s been going on since out last show. As usual, we’re going to talk Fujifilm cameras, Film Simulation Recipes, and straight-out-of-camera photography, and more. It’s going to be a great time!

The last episode, Why We Love Fujifilm Film Simulation Recipes, was way back in May. Simon Hügly made a special guest appearance. If you missed that broadcast when it was live, be sure to watch it now. While you’re at it, if you don’t follow the SOOC Live YouTube Channel, make sure that you subscribe and click the bell and all that stuff. Anyway, due to busy schedules, scheduling conflicts, major life events, illnesses, etc., we’ve not been able to broadcast all summer, but that’s about to change.

In just nine days, though, Nathalie and I will be live once again! Be sure to mark your calendar now so that you don’t miss the show, which will be on Thursday, September 19th, at 10:00 AM Pacific Time, 1:00 PM Eastern. I’ve imbedded the video below so that you can easily find it. It’s an interactive broadcast, so your participation is what makes it great. I hope to see you then!

Let’s Chat LIVE Tomorrow!

Join myself and Fujifilm X-Photographer Nathalie Boucry live tomorrow as we discuss some must-have Film Simulation Recipes for your Fujifilm camera! It’s an interactive program, so your participation makes it better. Be sure to bring any questions that you might have about Recipes or Fujifilm cameras. The show begins at 10:00 AM Pacific Time, 1:00 PM Eastern. I hope to see you there!

The show will be broadcast on our SOOC Live YouTube page. You can get to it from the SOOC Live website, and I’ve also included it below, so that you can easily find it tomorrow. Also, in preparation for the episode, there’s a poll that will run during the show, which you can participate in right now if you’d like (click here).

Fujifilm X Summit is Next Week — Fujifilm X100VI to be announced soon

This time next week, the upcoming Fujifilm X100VI will be official. We already know some things about it, but there’s also plenty that we don’t; however, soon we’ll know everything. Fujirumors is the place to find all the latest leaked specs. I don’t have any inside information, and Fuji X Weekly isn’t a rumor site, but I do like to talk about upcoming gear, especially if it’s a model that I am particularly interested in (such as the Fujifilm X100V successor). Fujifilm is going to announce the new camera at their upcoming X Summit on February 19th/20th, and all will be clear then.

The date of the X Summit—whether the 19th or 20th—depends on your time zone. It will be in Toyko at 2:30 PM on the 20th, which means that it will be 10:30 PM on the 19th in Phoenix. That’s 9:30 PM for those in the Pacific time zone, and 12:30 AM (just after midnight) for those in Eastern time. Preorders should be open immediately following the event, so if you want to be first in line, you might be up really late on the 19th, or up really early on the 20th if you’re in Europe or Africa.

I’m going to tune in to this particular X Summit. I don’t always watch them—in fact, I don’t catch the majority of them. This is one that I’m particularly interested in, so I’ll definitely tune in.

Then, on the 20th at 10 AM Phoenix time, which is 9 AM Pacific and noon Eastern, Nathalie Boucry and I will discuss the X Summit and the newly announced camera, plus whatever else was said—there’s some talk about possibly a new lens or major X App update or possible firmware updates. I have no idea what else besides the X100VI will be announced (if anything), but whatever it is, we’ll talk with you about it live on YouTube. This will be Episode 2 of the current SOOC Live season. I hope that you can join us!

Let’s talk about a New Film Simulation Recipe!

Morning at the South Rim – Grand Canyon NP, AZ – Fujifilm X100V – Upcoming Recipe

Tomorrow I will unveil a brand-new Film Simulation Recipe! I’ve been shooting with this new Recipe for nearly two months, and I think that you’re really going to like it, too. It will certainly be utilized by many of you, and will quickly become a popular choice. I’m not going to give any more details about it until then, so you will want to stay tuned.

Actually, you’ll want to tune in! You see, Season 4 of SOOC Live will kick off tomorrow, and we’re going to discuss this new Recipe in-depth. This is a don’t-miss type of episode. Be sure to follow SOOC Live on YouTube if you don’t already, so that you’re notified of all the new content.

There will actually be two broadcasts tomorrow. The first will be at 8:30 AM Pacific Time, 11:30 AM Eastern. This will be more relaxed and less formal, and will just introduce the new season and explain some changes. It’s kind of like a pre-show. Following that will be Episode 01 at 9:00 AM Pacific Time, noon Eastern. This is the broadcast where we will introduce and discuss the brand-new Film Simulation Recipe. I hope that you can join us for both, but if you can only make one, be sure to tune in to the second.

I’ve included both broadcasts below, so that you can easily find them tomorrow.

I hope to see you tomorrow!

One Last Word on Double Exposures

In-camera double exposure using the Mystery Chrome Recipe on my Fujifilm X-E4

After the Season 3 finale of SOOC Live earlier this month, where Fujifilm X-Photographer Nathalie Boucry and I discussed double exposure photography at length, I published an article entitled Film Simulation Recipes for Double Exposure Photography as a kind of wrap up of the topic. However, I realize that it was a rather mediocre conclusion. More needs to be said.

Thankfully, Nathalie did a much better job on her website than I ever could. She has a two-part series on this topic that is an essential must-read if you are interested in trying in-camera double exposures. Click here for Part 1, and click here for Part 2. Go ahead and click those links!

A side note about Nathalie’s blog… I Google searched “Fujifilm blog” today, and her’s made the first page of search results. That’s a big deal! I remember when Fuji X Weekly wasn’t even in the first 20 pages (yes, I wen’t through them all to see where I ranked…). When I made it onto the third page I was quite excited, and couldn’t believe the websites that I was placed near (all of which I thought were bigger and more established than my little blog). When I cracked Google’s first page, I was shocked, as I never imagined that it was possible for me. Nowadays I usually rank in the top three spots—often number one—for a “Fujifilm blog” search. Congrats to Nathalie for making it onto the first page! She’s really establishing herself as a top-tier voice in the Fujifilm community, and it’s an honor to cohost SOOC Live with her.

Film Simulation Recipes for Double Exposure Photography

Double Exposure captured with the Mystery Chrome Recipe

In the Season 3 finale of SOOC Live, Fuji X-Photographer Nathalie Boucry and I discussed double exposure photography at length, and especially how to do it in-camera on Fujifilm models. If you are interested in the topic and didn’t catch that episode when it was live, you may want to take some time and watch it now. I’ve included it below. If you are short on time, skip ahead to the 35 minute mark, and begin around there.

I’m not going to rehash all that was said during the show (you’ve got to watch it)—this is a lengthy and complicated topic that can go many different directions. Really, books can be (and have been) written about it. Instead, I want to talk about Film Simulation Recipes for double exposures, and also provide a little more explanation for some things that maybe weren’t clear in the broadcast. I hope it all makes sense by the end.

The three Film Simulation Recipes that we discussed in the show and are challenging you to shoot with for the remainder of December plus most of January are Mystery Chrome, Dramatic Monochrome, and Faded Negative. Some notes about each:

  • Mystery Chrome is fully compatible with X-Trans III cameras, plus the X-T3 and X-T30. To use it on newer models, set Color Chrome FX Blue to Off, Clarity to 0, and choose a Grain size (Small or Large… I recommend Large). For those using newer cameras, we recommend using the Average setting for this Recipe, but don’t be afraid to try Additive.
  • Dramatic Monochrome is fully compatible with the Fujifilm X-T3 and X-T30. To use it on X-Trans III cameras, simply ignore Color Chrome Effect—the results will be nearly identical. To use it on newer cameras, set Color Chrome FX Blue to Off, Clarity to 0, and choose a Grain size (Small or Large… I recommend Large). For those using newer cameras, we recommend using the Additive setting for this Recipe, but don’t be afraid to try Average.
  • Faded Negative is fully compatible with X-Trans IV cameras, except for the X-T3 and X-T30. To use it on X-Trans V models, set Color Chrome FX Blue to Weak instead of Strong. This Recipe is not found in the Fuji X Weekly App because it requires further explanation on how to use it, and the App format is not conducive to that; however, in the broadcast Nathalie provides a great tip for how you can use the New Recipe (Blank Recipe Card) feature to add it to your App if you’d like. Be sure to read the article before attempting to use this Recipe.

The third Recipe—Faded Negative—requires a different technique than the first two. It’s definitely an outside-the-box approach to double exposure photography. There are other Recipes, which are also not in the App, that require double exposures, including Faded Color, Vintage Color Fade, Bleach Bypass, Faded Monochrome, Faded Monochrome for X-Trans II, and Split-Toned B&W. You can dive pretty far down this rabbit hole if you’d like. For further ideas, check out these articles: Making Color Pictures Using Acros, B&W Toning & Multiple Exposures, How To Add Texture To Your In-Camera JPEGs, The Treachery of Images, Creative Faded Exposures, Double Exposure Art — A Simple Method, and Easy Double Exposure Photography.

In-camera double exposure on a Fujifilm X100F

You can use any Film Simulation Recipe with double exposure photography, but in my experience the ones that work best are Recipes that are especially contrasty. For the purpose of the show, we’re using three specific ones; however, feel free to try any Recipe that interests you. The color pictures below were captured using the Ferrania Solaris FG 400 Recipe, and Kodak Tri-X 400 was used for the B&W. As for submitting images for the Viewers’ Images Slideshow, please only use the Mystery Chrome, Dramatic Monochrome, and Faded Negative Recipes.

One thing that perhaps should have been demonstrated in the show but wasn’t is what in-camera double exposures look like, taking a peek at each of the two exposures individually and then the combined image. Since the newer cameras can save a RAW file of each exposure (which can be processed into a JPEG in-camera), it’s possible to demonstrate this pretty easily.

Exposure 1
Exposure 2
Double Exposure using Average
Exposure 1
Exposure 2
Double Exposure using Average
Exposure 1
Exposure 2
Double Exposure using Additive

I would say that double exposure photography takes a lot of practice to feel comfortable with, but there is a ton of potential for creativity. It’s worth trying, and it’s worth going through a lot of failures in order to get good at it. There are also so many different approaches and methods that can yield very different results. You’ll discover some of these as you practice. So my encouragement for you is to try and try again. If the pictures aren’t very good at first, don’t give up! Keep at it, and pretty soon you’ll surprise yourself with what you create.

One last thing: below I’ve included the Viewers’ Images Slideshow for the Reala Ace episode. If you haven’t yet seen it, be sure to watch it now. I want to express a very big “Thank you!” to everyone who submitted their photographs for inclusion in it. I always enjoy seeing your wonderful pictures!

Let’s Talk About Double Exposure Photography!

Double Exposure Photograph

Tomorrow—Thursday, December 7th—is the season finale of SOOC Live. Not only that, but it’s also our holiday special. Oh, and we’re going to take a deep dive into double exposure photography. Join Nathalie Boucry and I tomorrow at 9:00 AM Pacific Time, 12:00 noon Eastern as we bring Season 3 to a close. This is an interactive program, so your participation makes it even better. I hope to see you tomorrow!

If you don’t already subscribe to the SOOC Live YouTube Channel, be sure to do so now—otherwise you might miss out on future broadcasts. To make it easy to find, I’ve included tomorrow’s show below:

Double exposure photography is simply two exposures on a single frame; however, getting good results can be quite tricky. There’s actually a whole lot to it, with a number of techniques and considerations to talk about. There’s also a ton of creative potential, and various ways to use double exposures that you might not have thought of. You can get amazing straight-out-of-camera results that perhaps seem impossible to achieve in-camera, but are indeed possible.

This article contains five of my double exposure photographs. Perhaps you are surprised by some of them, as they might not appear to be double exposures. You might also be surprised to learn that they’re all camera-made JPEGs. We’re going to talk about the specifics tomorrow, so be sure to tune-in if you want learn more about double exposure photography on your Fujifilm camera.

Double Exposure Photograph
Double Exposure Photograph
Double Exposure Photograph
Double Exposure Photograph

Reala Ace + 3 More Recipes!

Luxury Among Palms – Laguna Hills, CA – Fujifilm X-T5 – Reala Ace Recipe

Today’s SOOC Live broadcast was wonderful. Thank you to everyone who tuned in and participated—you all make it great!

We discusses the new Reala Ace film simulation, and talked at length about my Reala Ace Film Simulation Recipe. The Reala Ace Recipe is for X-Trans V cameras, and not everyone has one of those cameras, and even if you do, you might prefer a different option, so Nathalie Boucry and I offered three similar Recipes as alternatives. Specifically, we suggested Fujicolor Reala 100, Fujicolor Superia 100, and Fujicolor 100 Industrial. Watch the video below to learn more.

There are two Fujicolor Reala 100 Recipes—one for X-Trans IV (excluding the X-T3 and X-T30), and one for X-Trans V. Likewise, there are two Fujicolor Superia 100 Recipes—one for X-Trans IV (excluding the X-T3 and X-T30), and one for X-Trans V. The Fujicolor 100 Industrial Recipe is just for the X-T3 and X-T30; however, simply ignore Color Chrome Effect to use it on X-Trans III (it will look very similar, and only slightly different), or for newer cameras, set Grain size to Small, Color Chrome FX Blue to Off, and Clarity to 0.

While you are here, the long-overdue Viewers’ Images slideshow from the previous broadcast was finally published. You can watch it below. There are some really great pictures by you all, so you’ll definitely want to take a look. Thanks to everyone who submitted photographs!

Some pictures from today’s show:

Reala Ace Recipe
Fujicolor Reala 100 Recipe
Fujicolor Superia 100 Recipe
Fujicolor 100 Industrial Recipe

SOOC Live Postponed Two Weeks

Red Cliffs – Sedona, AZ – Fujifilm X-T5 – Reala Ace Recipe

I know I just told you that the next SOOC Live broadcast will be this coming Thursday, but it’s now been delayed two more weeks, and will now be on Thursday, November 2nd. Sorry for any inconvenience this might cause you. I look forward to seeing you in a couple weeks!

While I have you here, I do have a request: keep Nathalie and Stanley in your thoughts and prayers. They had a loss in their family. It’s been a bit crazy for them, and tough emotionally. So if you can take a moment to lift up their family in whatever way that you do that, it would be really great. The Fujifilm and—more specifically—the Fuji X Weekly community is the best in all of photography, so that’s why I’m making this request to you.

SOOC Live THIS Thursday!

Dodge Van Steering Wheel – Buena Park, CA – Fujifilm X-T5 – Reala Ace Recipe

Mark your calendar! After a two week delay, the next SOOC Live broadcast will now be this coming Thursday, October 19th. Originally, we were going to discuss double-exposure photography (as was advertised at the end of our last show), but we decided to change the topic to Reala Ace.

Why? First, life events happened, and we just didn’t have the time needed for such a big topic, as there are a whole lot of considerations and approaches to multiple-exposures worth addressing. We hope to still tackle this at some point, but understand that it’s a big undertaking, and we can only do it if we have the time to prepare everything. It just didn’t work out this time like we had hoped it would. Second, Reala Ace, which is the name of Fujifilm’s latest film simulation, is a trending subject, and my new Reala Ace Film Simulation Recipe has quickly caught on. So Nathalie Boucry and I thought that we should discuss this instead, diving more deeply into it, while also providing some alternatives.

I hope that you can join us this Thursday! It’s an interactive program, and your participation makes the show better. I’ve included the video below so that you can easily find it, but please follow the SOOC Live YouTube channel so that you don’t miss any upcoming episodes. See you soon!

Fujifilm SOOC Summer 2023 Photography Challenge

I just became aware that Fujifilm Middle East is currently conducting a photography contest just for straight-out-of-camera pictures! Use either the factory-default film sims or Film Simulation Recipes. No editing allowed, only camera-made JPEGs.

The rules, which can be found on Fujifilm’s website, are simple enough:

  1. MUST: Shoot RAW + JPEG
  2. CANT: Post-process outside of camera
  3. NEED: Finalists to submit RAW to verify
  4. ALLOWED: Custom Recipes
  5. COUNTRIES: UAE, KSA, Bahrain, Kuwait, Qatar, Egypt, Lebanon, Iraq, Uzbekistan, Nigeria and Pakistan
  6. DEADLINE: 23 September 2023

Third prize is a $500 coupon for Fujifilm gear, second prize is a $1,000 coupon, and first prize is a $2,000 coupon… enough for a Fujifilm X-T5 or X-H2! If you reside in one of those 11 qualifying countries, definitely consider entering this competition.

Sentinel & Merced – Yosemite NP, CA – Fujifilm X100VVintage Color Recipe

One of the judges is Fujifilm X-Photographer Bjorn Moerman. If you’ve ever watched any of the SOOC Live YouTube videos, you’ll instantly recognize him, as he regularly tunes-in and participates in the show. You’ve likely seen several of his phenomenal pictures; a few are found in the latest Viewers’ Images slideshow published just today! Many of his amazing photographs are straight-out-of-camera using Fuji X Weekly Film Simulation Recipes (including all of those seen in the SOOC Live videos). Sometimes in photography competitions you have to wonder about who the judges are and if they’re actually qualified for that role, but not in this case, especially since Bjorn is one of them.

I love the idea of this competition, and I hope that it catches on. Shooting straight-out-of-camera JPEGs is becoming a more and more popular approach, and Fujifilm photographers are on the leading edge of it. Fujifilm North America should definitely do a SOOC photo contest, too—I think it would be a huge hit, while also spreading the word that Fujifilm cameras are capable of capturing incredible pictures that don’t require editing. For many people, that realization is a game-changer, making photography more enjoyable, more efficient, and more accessible.

Seeing in Shades of Grey

Firehoses – Litchfield Park, AZ – Fujifilm X100VKodak T-Max P3200 Recipe

Black-and-white pictures are abstract by nature. They’re not faithful reproductions of the world as we see it. Because it is abstract, the photographer is invited to capture the scene in a unique way, with a vision that is dissimilar to—and perhaps even the opposite of—reality. It’s not so much about what the scene is, but about how we see the scene through a divergent eye, and how we can express that to the viewer. It’s a timeless approach to fine-art photography.

The strength of color photographs is color, but it’s also its weakness. When color works within a color theory—perhaps contrasting or harmonious—it can create an especially dramatic or beautiful picture; however, when the colors within an image work against each other, it can be a distraction. B&W photos remove the distraction of color, allowing the viewer to see the important elements without color fighting for their attention—it’s the art of subtraction.

Clouds & Cactus – Buckeye, AZ – Fujifilm X100V – Kodak Tri-X 400 Recipe

Black-and-white photography is about light and shadow. It’s about contrast. It’s about shape. Texture. Pattern. Space. Emotion. Those are very important elements to color photography, too, but they’re even more critical to B&W pictures. Mastering monochrome will make you a better photographer, even for your color work.

Join myself and Fujifilm X-Photographer Nathalie Boucry as we finish our discussion of B&W photography in-depth on SOOC Live this Friday, August 25th, at 10:00 AM Pacific Time, 1:00 PM Eastern. I’ve included the video below so that you can easily find it on Friday. Also, if you haven’t uploaded your photographs captured with the Kodak Tri-X 400, Kodak T-Max P3200, Ilford HP5 Plus 400, and/or Acros Film Simulation Recipes, be sure to do so ASAP (click here)! There’s not much time, so don’t delay. I hope to see you on Friday!

Also, if you missed our the initial discussion of black-and-white photography, check it out below:

Why do we Still make B&W Photos?

Round Window – Pismo Beach, CA – Fujifilm X100VKodak Tri-X 400 Recipe

The world is full of color, so why would one want to photograph in black-and-white? It’s so old-fashioned anyway. Are there any good reasons to make monochrome pictures in 2023?

In 1826, the first photograph was captured by Joseph Nicéphore Niépce in France. It was black-and-white because the first process was B&W. But then in 1861 the first color picture was made by James Clerk Maxwell and Thomas Sutton in Scotland. That should have been the end of B&W photos, right? Actually, color photography didn’t catch on for a very long time because the process to create them was much more complex than B&W, and their color reproduction not particularly accurate. Kodak launched Kodachrome slide film in 1935, which was the first reasonably accurate color process. That should have been the end of B&W, but it wasn’t. In fact, many photographers shunned color photography, and derided it as for amateurs. Black-and-white was for the serious, while color was not.

The New American Color movement of the 1960’s and ’70’s is really what made color photography an acceptable art form. It challenged the idea that “real” photography was only in monochrome. Color images could be just as good as, or perhaps even better than, B&W pictures. It revolutionized photography.

Epic Zip Line – Sundance, UT – Fujifilm X100F – Agfa Scala Recipe

That was so long ago. Color photography is the norm now, not black-and-white. Your digital camera captures a color picture, and you have to convert it to B&W if you want to see in shades of grey. B&W has become a niche of sorts.

So why should you shoot black-and-white photographs in 2023? What reasons are there, other than nostalgia for a time long gone? I love B&W photography, so let me offer a few to you.

Black-and-white pictures are abstract by nature. They’re not faithful reproductions of the world as we see it. Because it is abstract, the photographer is invited to capture the scene in a unique way, with a vision that is dissimilar to, and perhaps even the opposite of, reality. It’s not so much about what the scene is, but about how we see the scene through a divergent eye, and how we can express that to the viewer. It’s a timeless approach to fine-art photography.

The strength of color photographs is color, but it’s also its weakness. When color works within a color theory—perhaps contrasting or harmonious—it can create an especially dramatic or beautiful picture; however, when the colors within an image work against each other, it can be a distraction. B&W photos remove the distraction of color, allowing the viewer to see the important elements without color fighting for their attention—it’s the art of subtraction.

Playing with Waves – Cambria, CA – Fujifilm X100V – Kodak Tri-X 400 Recipe

Black-and-white photography is about light and shadow. It’s about contrast. It’s about shape. Texture. Pattern. Space. Emotion. Those are very important elements to color photography, too, but they’re even more critical to B&W pictures. Mastering monochrome will make you a better photographer, even for your color work.

Fujifilm cameras are particularly great for black-and-white photography thanks to their wonderful film simulations: Monochrome and especially Acros. Many different Film Simulation Recipes can be made using these as the base, with a wide variety of characteristics. Pick one that looks interesting to you, and shoot with it for a day or two to see what you get. My personal favorite is Kodak Tri-X 400, but there are so many that are really good, it’s hard to go wrong with any of them.

Whether you’ve been shooting black-and-white for decades and decades, or if you never have before but are interested, I invite you to join myself and Fujifilm X-Photographer Nathalie Boucry as we discuss B&W photography in-depth on SOOC Live this Thursday, August 3rd, at 10:00 AM Pacific Time, 1:00 PM Eastern. I’ve included it below so that you can easily find in on Thursday.

If you missed last Thursday’s SOOC Live broadcast, where Nathalie and I finished our discussion of travel photography, be sure to watch it now. I’ve included it below, or visit the SOOC Live YouTube Channel. Also, if you haven’t seen the Viewers’ Images slideshow (your pictures!), I’ve added that to the bottom of this article—be sure to watch!

Wedding Photographers Adapt to Couples who want Instant Images — An Opportunity for You!

I saw an article on PetaPixel today about a particular wedding photography trend. Entitled The Demand for Instant Images is Upending Wedding Photography, the post is based off of a lengthier Associated Press piece called Wedding photographers adapt to couples who want instant images and less tradition. I don’t want to get into the details of either, but the summary is this: customers want a quicker turnaround so they can share pictures and videos of their big event more timely.

I’m not a wedding photographer. I’ve photographed a couple of weddings in the past—many years ago—and I have no desire to jump into that genre. Good wedding photographers are sometimes the first there and last to leave. It’s not uncommon to work 12, 14, or even 16 hours on the big day. Then there are thousands of exposures to cull through, and then edit. That might be an additional 24, 28, or even 32 hours of work! That’s not my cup of tea. For others, though, this is their thing, and they love what they do. Their passion is capturing incredible memories of other people’s weddings.

The shift to a faster turnaround must be frustrating for many in the industry, but it’s actually an opportunity. The article states that some wedding photographers are trying to get some social media type content into the hands of their customers within 48 hours. But why that long? Why not much quicker? Why not as the wedding is happening? If you can do that, you have a huge leg-up on your competition.

I cohost a live YouTube series with official Fujifilm X-Photographer Nathalie Boucry. She does a lot of business photography. Recently she was hired to photograph a corporate event, but they wanted to have the pictures available to share on their social media platforms immediately, in real-time as the event was happening. How did she do this? First, she used Fujifilm gear combined with my Film Simulation Recipes, and shot JPEGs. The pictures looked good straight-out-of-camera, and no editing was needed. Every so many minutes she downloaded the pictures off the camera and uploaded them onto a cloud drive that the customer had access to. Within 10 or 15 minutes of the pictures being captured, the customer was able to share them across the world. This went so well that a week later she was hired to do it again for a different corporate event. I do believe this is the future of event photography, including wedding photography.

Maybe real-time photo sharing isn’t something you’re ready to offer, but if your pictures look great straight-out-of-camera, and further manipulation isn’t needed (or only lightly needed), you can speed up your turnaround significantly. Instead of providing the client with a small batch of photos within 48 hours for social media sharing while they wait up to six weeks for the rest, you can deliver the whole wedding the next day or maybe two. This is, of course, in theory. I’m not aware of anyone who is actually doing this right now. A few different wedding photographers have told me that they are using my Film Simulation Recipes on their Fujifilm cameras, and delivering some of the pictures either same-day or next-day to the client, while providing the rest of photographs at some point later on. I do think, if you’ve got good settings dialed into your camera, and you’re especially careful to get everything right at the time the pictures are captured, that delivering unedited JPEGs of the wedding to the couple is possible, and nobody will be the wiser that you didn’t actually spend hours post-processing RAW files.

This is something I’ve talked about before. Back in December I published Want to be a Wedding Photographer? Your Opportunity Awaits! and earlier this month I posted The Future of Photography is Unedited, where I touched on this topic. I keep bringing it up because I see this shift happening, and those who already have a simplified workflow using Film Simulation Recipes are ahead of the curve, and are primed for success in this changing environment. I want to make sure that you are aware of it, in case you want to take advantage of the opportunity.

I don’t do wedding or event photography, but there are still plenty of advantages to shooting JPEGs. Despite having way more photographs to cull through and share, I was able to publish my pictures of the Central Coast of California tour much quicker than Ken Rockwell did, because my workflow is much quicker than his. That’s a pretty meaningless example; I don’t have a lot of strict photographic deadlines. Perhaps a better case is this: on December 8th of last year, Nathalie, myself, a group of guests, and those who tuned-in, created a Film Simulation Recipe during the Let’s Get Festive holiday-special SOOC Live broadcast—this is the first and (as far as I’m aware) only time a Fujifilm Recipe has been made live on YouTube. Within minutes of its creation, I (and others) had captured a picture using the new Film Simulation Recipe and shared it with all those watching. The very next day I published the Recipe, which the live audience named Mystery Chrome, on this website (and the Fuji X Weekly App), complete with 24 example pictures. That’s my best quick-turnaround example.

Even though I don’t have the need to publish pictures immediately after they’ve been captured, I do sometimes share a photo quickly through text or social media, which is never a problem because I don’t post-process my images. What’s more meaningful to me is that I don’t spend hours and hours sitting at a computing fiddling with files, which saves me a ton of time, making me more productive, while also freeing up time for other things (such as writing blog posts and spending time with my family). It’s changed my life, no hyperbole. I think it can and will change event photography and even wedding photography. It will just take some pioneer photographers to give it a try, which could be you.

Not post-processing your pictures is called one-step photography, a term coined by Edwin Land and perpetuated by Ansel Adams in his book Polaroid Land Photography. “The effect of one-step processing on both amateur and professional creative photography,” Adams stated, “has been revolutionary.” With film, step-one is capturing the picture in-camera and step-two is developing and printing it in a darkroom; however, Polaroid cameras removed the second step, creating a one-step process, which greatly simplified the photographic workflow. With digital, step-one is capturing the picture in-camera and step-two is post-processing in software like Lightroom; however, Film Simulation Recipes remove the second step, creating a one-step process, which greatly simplifies the photographic workflow. “The process has revolutionized the art and craft of photography,” Adams concluded. It still is, for those who embrace the one-step approach.